¶¶Òõ¶ÌÊÓƵ

1. Pre-qualification Requirements: Specific criteria that agencies must meet to be eligible for consideration, used for complex projects or when pre-screening is needed

2. Current Brand Guidelines: Overview of existing brand elements and usage, included when the project involves brand evolution rather than complete rebranding

3. Market Research Findings: Summary of relevant market research or brand analysis, included when significant research has been conducted

4. International Requirements: Specific requirements for international markets and language variations, used for global branding projects

5. Digital Asset Requirements: Detailed specifications for digital brand applications, included for projects with significant digital focus

6. Sustainability Requirements: Environmental and social responsibility expectations, included when sustainability is a key brand consideration

1. Schedule A - Response Template: Standardized format for agency responses including company information, experience, and approach

2. Schedule B - Pricing Template: Structured format for submitting detailed cost breakdowns

3. Schedule C - Project Timeline Template: Template for proposed project schedule and milestone delivery dates

4. Schedule D - Current Brand Assets: Inventory of existing brand materials and guidelines

5. Schedule E - Technical Requirements: Detailed specifications for file formats, resolutions, and technical deliverables

6. Schedule F - Contract Terms: Draft contract terms and conditions for the winning agency

7. Schedule G - Non-Disclosure Agreement: Confidentiality agreement to be signed by participating agencies

8. Schedule H - Reference Check Form: Template for collecting and evaluating agency references