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Testimonial Release Form Template for Denmark

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Testimonial Release Form

Document background
The Testimonial Release Form is an essential document for businesses operating in Denmark that wish to collect and use customer or client testimonials in their marketing materials. This document becomes necessary whenever an organization wants to publicly share customer feedback, success stories, or endorsements while ensuring compliance with Danish legal requirements. The form addresses key aspects required by Danish law, including GDPR compliance through the Databeskyttelsesloven, marketing regulations through the Markedsføringsloven, and intellectual property rights protection. It's particularly important in the current digital marketing landscape where testimonials play a crucial role in building trust and credibility. The document should be used before publishing any testimonial content, whether for digital or print media, and needs to be customized based on the specific use case and type of testimonial being collected.
Suggested Sections

1. Parties: Identification of the person providing the testimonial and the company/organization receiving it

2. Background: Brief context about the relationship between parties and purpose of the testimonial

3. Definitions: Key terms used in the agreement including 'Testimonial', 'Content', and 'Marketing Materials'

4. Grant of Rights: Express permission to use the testimonial, including specific authorized uses and formats

5. Verification of Truthfulness: Declaration that the testimonial is genuine and based on actual experience

6. Duration and Territory: Time period and geographical scope for the permitted use of the testimonial

7. Data Protection Consent: GDPR-compliant consent for processing personal data in connection with the testimonial

8. No Compensation: Confirmation that no payment or compensation is provided for the testimonial

9. Governing Law: Specification that Danish law governs the agreement

Optional Sections

1. Right of Withdrawal: Optional clause allowing the testimonial provider to withdraw their testimonial within a specified period, recommended for consumer testimonials

2. Media Rights: Additional permissions for use of photographs, videos, or audio recordings, needed when testimonial includes multimedia elements

3. Confidentiality: Provisions regarding confidential information, relevant when testimonial relates to sensitive business relationships

4. Translation Rights: Permission to translate the testimonial into other languages, useful for international businesses

Suggested Schedules

1. Schedule 1 - Testimonial Content: The actual text/content of the testimonial being approved for use

2. Schedule 2 - Approved Usage Formats: List of specific marketing materials and contexts where the testimonial may be used

3. Schedule 3 - Personal Data Processing Details: Detailed information about how personal data will be processed, stored, and protected as required by GDPR

Authors

Relevant legal definitions




















Clauses


















Relevant Industries
Relevant Teams
Relevant Roles
Industries





Teams

Employer, Employee, Start Date, Job Title, Department, Location, Probationary Period, Notice Period, Salary, Overtime, Vacation Pay, Statutory Holidays, Benefits, Bonus, Expenses, Working Hours, Rest Breaks,  Leaves of Absence, Confidentiality, Intellectual Property, Non-Solicitation, Non-Competition, Code of Conduct, Termination,  Severance Pay, Governing Law, Entire Agreemen

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