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1. Performance Metrics: Specific KPIs and performance measurement criteria - include when quantifiable metrics are part of the agreement

2. Digital Marketing Services: Specific provisions for online marketing activities - include when digital marketing is a key component

3. Social Media Management: Terms specific to social media account management - include when social media services are provided

4. Content Creation Rights: Detailed terms for content creation and ownership - include when significant content creation is involved

5. Influencer Marketing: Terms governing influencer engagement - include when influencer marketing is part of services

6. International Marketing: Provisions for cross-border marketing activities - include when marketing extends beyond Philippines

7. Agency-Client Relationship: Specific terms defining agency of record status - include when exclusive relationship is contemplated

8. Compliance with Industry Standards: Specific industry compliance requirements - include for regulated industries

1. Schedule A - Service Specifications: Detailed breakdown of marketing services and deliverables

2. Schedule B - Fee Structure: Detailed pricing, rate cards, and payment terms

3. Schedule C - Key Personnel: List of key team members and their roles

4. Schedule D - Brand Guidelines: Client's branding requirements and guidelines

5. Schedule E - Service Level Agreement: Performance standards and response times

6. Schedule F - Approved Subcontractors: List of pre-approved subcontractors or vendors

7. Appendix 1 - Campaign Calendar: Planned marketing activities and timeline

8. Appendix 2 - Reporting Templates: Standard formats for performance and activity reporting