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1. Performance Credits: Credit system for service level failures, used when specific financial penalties are required for missing SLAs

2. Third-Party Services: Provisions regarding use of third-party tools and services, needed when external platforms or services are integral to delivery

3. Disaster Recovery: Business continuity and disaster recovery procedures, important for critical marketing campaigns

4. Change Management: Procedures for implementing changes to services or service levels, useful for long-term or complex engagements

5. Security Requirements: Specific security protocols and requirements, necessary when handling sensitive data or high-security clients

6. Training and Support: Provisions for training client staff and ongoing support, relevant when knowledge transfer is part of the service

7. Compliance with Marketing Laws: Specific provisions regarding compliance with marketing regulations, important for regulated industries

1. Schedule 1 - Service Descriptions: Detailed descriptions of each digital marketing service and deliverables

2. Schedule 2 - Service Level Metrics: Specific performance indicators, measurement methods, and targets

3. Schedule 3 - Fee Schedule: Detailed pricing structure, including any variable components

4. Schedule 4 - Approved Marketing Channels: List of authorized marketing platforms and channels

5. Schedule 5 - Reporting Templates: Standard formats for performance reports and analytics

6. Schedule 6 - Data Processing Agreement: GDPR-compliant data processing terms and procedures

7. Schedule 7 - Technical Requirements: Technical specifications and requirements for service delivery

8. Appendix A - Key Personnel: List of key team members and their roles

9. Appendix B - Emergency Contact Procedures: Emergency contact details and escalation procedures