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Market Research Agreement
"I need a Market Research Agreement for a three-month consumer behavior study in the Indian e-commerce sector, starting March 2025, with strict data protection provisions and ownership rights of the research findings."
1. Parties: Identification of the client and market research agency, including registered addresses and company details
2. Background: Context of the agreement and brief description of the parties' intentions
3. Definitions: Definitions of key terms used throughout the agreement
4. Scope of Services: Detailed description of the market research services to be provided
5. Research Methodology: Agreed approach and methods for conducting the research
6. Timeline and Deliverables: Specific timeframes, milestones, and deliverables
7. Fees and Payment Terms: Pricing structure, payment schedule, and related terms
8. Data Protection and Privacy: Obligations regarding data collection, processing, and storage
9. Confidentiality: Protection of confidential information and research findings
10. Intellectual Property Rights: Ownership and usage rights of research outputs and materials
11. Representations and Warranties: Standard warranties about capacity and quality of services
12. Limitation of Liability: Limits on liability and indemnification provisions
13. Term and Termination: Duration of agreement and termination provisions
14. General Provisions: Standard boilerplate clauses including notices, governing law, etc.
1. Research Ethics Compliance: Include when research involves human subjects or sensitive topics
2. Subcontracting: Include when the research agency may need to engage third-party service providers
3. International Data Transfer: Include when research involves cross-border data transfers
4. Non-Compete: Include when restricting the agency from working with competitors
5. Force Majeure: Include when specific provisions for unforeseen circumstances are needed
6. Change Management: Include when the scope of research might need significant modifications
7. Insurance Requirements: Include when specific insurance coverage needs to be maintained
1. Schedule A - Research Specification: Detailed description of research objectives, methodology, and requirements
2. Schedule B - Fee Schedule: Detailed breakdown of fees, expenses, and payment milestones
3. Schedule C - Timeline: Detailed project timeline with specific dates and deliverables
4. Schedule D - Data Protection Protocol: Specific procedures for handling personal and sensitive data
5. Schedule E - Reporting Templates: Format and structure of research reports and deliverables
6. Appendix 1 - Key Personnel: List of key team members and their roles
7. Appendix 2 - Research Ethics Guidelines: Specific guidelines for ethical research conduct
8. Appendix 3 - Quality Control Measures: Procedures for ensuring research quality and validity
Authors
Consumer Goods
Retail
Technology
Healthcare
Financial Services
Telecommunications
Automotive
Education
Market Research
Consulting
Manufacturing
Media and Entertainment
Professional Services
E-commerce
Real Estate
Legal
Marketing
Procurement
Research & Insights
Business Development
Strategy
Innovation
Commercial
Business Intelligence
Product Development
Brand Management
Marketing Director
Market Research Manager
Business Development Manager
Product Manager
Brand Manager
Chief Marketing Officer
Research Director
Procurement Manager
Legal Counsel
Commercial Manager
Strategy Director
Innovation Manager
Customer Insights Manager
Category Manager
Business Intelligence Manager
Research Operations Manager
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