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Market Research Agreement Template for India

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Key Requirements PROMPT example:

Market Research Agreement

"I need a Market Research Agreement for a three-month consumer behavior study in the Indian e-commerce sector, starting March 2025, with strict data protection provisions and ownership rights of the research findings."

Document background
The Market Research Agreement serves as a crucial legal framework for organizations commissioning market research services in India. This document is essential when a company needs to engage a professional research agency to conduct market studies, consumer surveys, competitive analysis, or other research activities. It ensures compliance with Indian legal requirements, including the Indian Contract Act, Information Technology Act, and relevant data protection regulations. The agreement typically covers research objectives, methodology, timelines, deliverables, data handling protocols, and commercial terms. It's particularly important for protecting both parties' interests while ensuring research quality and ethical standards are maintained. The document should be used whenever engaging external market research services, whether for one-time projects or ongoing research relationships.
Suggested Sections

1. Parties: Identification of the client and market research agency, including registered addresses and company details

2. Background: Context of the agreement and brief description of the parties' intentions

3. Definitions: Definitions of key terms used throughout the agreement

4. Scope of Services: Detailed description of the market research services to be provided

5. Research Methodology: Agreed approach and methods for conducting the research

6. Timeline and Deliverables: Specific timeframes, milestones, and deliverables

7. Fees and Payment Terms: Pricing structure, payment schedule, and related terms

8. Data Protection and Privacy: Obligations regarding data collection, processing, and storage

9. Confidentiality: Protection of confidential information and research findings

10. Intellectual Property Rights: Ownership and usage rights of research outputs and materials

11. Representations and Warranties: Standard warranties about capacity and quality of services

12. Limitation of Liability: Limits on liability and indemnification provisions

13. Term and Termination: Duration of agreement and termination provisions

14. General Provisions: Standard boilerplate clauses including notices, governing law, etc.

Optional Sections

1. Research Ethics Compliance: Include when research involves human subjects or sensitive topics

2. Subcontracting: Include when the research agency may need to engage third-party service providers

3. International Data Transfer: Include when research involves cross-border data transfers

4. Non-Compete: Include when restricting the agency from working with competitors

5. Force Majeure: Include when specific provisions for unforeseen circumstances are needed

6. Change Management: Include when the scope of research might need significant modifications

7. Insurance Requirements: Include when specific insurance coverage needs to be maintained

Suggested Schedules

1. Schedule A - Research Specification: Detailed description of research objectives, methodology, and requirements

2. Schedule B - Fee Schedule: Detailed breakdown of fees, expenses, and payment milestones

3. Schedule C - Timeline: Detailed project timeline with specific dates and deliverables

4. Schedule D - Data Protection Protocol: Specific procedures for handling personal and sensitive data

5. Schedule E - Reporting Templates: Format and structure of research reports and deliverables

6. Appendix 1 - Key Personnel: List of key team members and their roles

7. Appendix 2 - Research Ethics Guidelines: Specific guidelines for ethical research conduct

8. Appendix 3 - Quality Control Measures: Procedures for ensuring research quality and validity

Authors

Alex Denne

Head of Growth (Open Source Law) @ ¶¶Òõ¶ÌÊÓÆµ | 3 x UCL-Certified in Contract Law & Drafting | 4+ Years Managing 1M+ Legal Documents | Serial Founder & Legal AI Author

Relevant legal definitions




































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Relevant Industries

Consumer Goods

Retail

Technology

Healthcare

Financial Services

Telecommunications

Automotive

Education

Market Research

Consulting

Manufacturing

Media and Entertainment

Professional Services

E-commerce

Real Estate

Relevant Teams

Legal

Marketing

Procurement

Research & Insights

Business Development

Strategy

Innovation

Commercial

Business Intelligence

Product Development

Brand Management

Relevant Roles

Marketing Director

Market Research Manager

Business Development Manager

Product Manager

Brand Manager

Chief Marketing Officer

Research Director

Procurement Manager

Legal Counsel

Commercial Manager

Strategy Director

Innovation Manager

Customer Insights Manager

Category Manager

Business Intelligence Manager

Research Operations Manager

Industries








Teams

Employer, Employee, Start Date, Job Title, Department, Location, Probationary Period, Notice Period, Salary, Overtime, Vacation Pay, Statutory Holidays, Benefits, Bonus, Expenses, Working Hours, Rest Breaks,  Leaves of Absence, Confidentiality, Intellectual Property, Non-Solicitation, Non-Competition, Code of Conduct, Termination,  Severance Pay, Governing Law, Entire Agreemen

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