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1. Parties: Identification of the principal company and the sales representative with full legal names and addresses
2. Background: Context of the agreement, including principal's business and intention to appoint sales representative
3. Definitions: Key terms used throughout the agreement including Products, Territory, Customers, Net Sales, etc.
4. Appointment and Scope: Formal appointment of representative, exclusivity terms, and territorial scope
5. Term and Termination: Duration of agreement, renewal provisions, and grounds for termination
6. Representative's Rights and Obligations: Detailed responsibilities, sales targets, reporting requirements, and service standards
7. Principal's Rights and Obligations: Support to be provided, product information, training, and marketing materials
8. Commission Structure: Commission rates, calculation method, payment terms, and adjustments
9. Intellectual Property Rights: Usage rights for trademarks, logos, and marketing materials
10. Confidentiality: Protection of confidential information and trade secrets
11. Non-Competition: Restrictions during and after the agreement term
12. Indemnification: Mutual indemnification obligations and liability limitations
13. Governing Law and Jurisdiction: Choice of Indian law and jurisdiction for dispute resolution
14. General Provisions: Standard boilerplate clauses including force majeure, notices, and amendments
1. Minimum Performance Requirements: Include when specific sales targets or KPIs are required for maintaining exclusivity
2. Product Training: Include when extensive product training is required for technical or complex products
3. Sub-Representatives: Include when the representative may need to appoint sub-agents
4. Insurance Requirements: Include when specific insurance coverage is required
5. Data Protection: Include when handling customer data or personal information
6. Export Control: Include when products are subject to export regulations
7. Online Sales Provisions: Include when e-commerce or online sales are part of the scope
1. Schedule 1 - Products: Detailed list of products covered under the agreement
2. Schedule 2 - Territory: Detailed description of the exclusive geographic territory
3. Schedule 3 - Commission Rates: Detailed commission structure, including any variations by product or customer type
4. Schedule 4 - Sales Targets: Specific sales targets and performance metrics
5. Schedule 5 - Reporting Format: Templates for regular sales reports and documentation
6. Schedule 6 - Trademark Usage Guidelines: Guidelines for using principal's trademarks and branding
7. Appendix A - Standard Operating Procedures: Detailed procedures for order processing, customer service, and support
Manufacturing
Consumer Goods
Industrial Products
Technology
Medical Devices
Automotive
Chemicals
Electronics
Pharmaceuticals
Telecommunications
Software
Construction Materials
Textiles
Agricultural Products
Sales
Legal
Business Development
Commercial Operations
Contract Management
Corporate Development
Business Operations
Channel Management
International Business
Compliance
Sales Director
Business Development Manager
Regional Sales Manager
Commercial Director
Chief Revenue Officer
Sales Operations Manager
Channel Manager
Territory Manager
Legal Counsel
Contracts Manager
Chief Commercial Officer
Sales Representative
Business Development Director
Managing Director
CEO
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