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1. Parties: Identification of the Principal and Agent with full legal names and registered addresses
2. Background: Context of the agreement, nature of the principal's business, and purpose of appointing the agent
3. Definitions and Interpretation: Definitions of key terms used throughout the agreement and rules of interpretation
4. Appointment and Scope: Terms of agent's appointment, non-exclusive nature, and scope of authority
5. Territory: Geographical area or market segment where the agent is authorized to act
6. Term and Termination: Duration of the agreement, renewal terms, and grounds for termination
7. Agent's Rights and Obligations: Detailed responsibilities, performance standards, and authorized activities
8. Principal's Rights and Obligations: Principal's commitments, support to be provided, and information sharing requirements
9. Commission Structure: Calculation method, payment terms, and conditions for commission
10. Reporting and Accounting: Requirements for financial reporting, record-keeping, and accounting procedures
11. Intellectual Property: Usage rights and restrictions regarding principal's trademarks and materials
12. Confidentiality: Protection of confidential information and trade secrets
13. General Provisions: Standard clauses including notices, amendments, governing law, and dispute resolution
1. Performance Targets: Specific sales or performance targets, used when the principal wants to set measurable objectives
2. Training and Support: Details of training and support provided by principal, included when significant training is part of the relationship
3. Marketing and Promotion: Marketing obligations and cost-sharing arrangements, relevant when agent has significant marketing responsibilities
4. Sub-Agents: Terms for appointing sub-agents, included when sub-agents might be needed
5. Insurance: Insurance requirements and coverage obligations, important for high-risk activities
6. Data Protection: Detailed data handling procedures, necessary when significant personal data processing is involved
7. Non-Compete: Post-termination restrictions, included when protecting market position is crucial
8. Force Majeure: Provisions for unforeseen circumstances, particularly relevant in uncertain markets
1. Schedule 1: Products/Services: Detailed list of products or services covered by the agency agreement
2. Schedule 2: Commission Rates: Detailed commission structure, rates, and calculation methods
3. Schedule 3: Territory Details: Detailed description of geographical territories or market segments
4. Schedule 4: Reporting Templates: Standard forms and templates for regular reporting
5. Schedule 5: Key Performance Indicators: Specific metrics for measuring agent's performance
6. Appendix A: Principal's Branding Guidelines: Guidelines for use of principal's trademarks and branding
7. Appendix B: Operating Procedures: Standard operating procedures and business processes
Retail
Manufacturing
Real Estate
Import/Export
Technology
Financial Services
Insurance
Consumer Goods
Professional Services
Pharmaceuticals
Telecommunications
Fashion and Luxury Goods
Industrial Equipment
Media and Entertainment
Legal
Commercial
Sales
Business Development
Operations
Compliance
Finance
International Business
Partner Relations
Contract Administration
Commercial Director
Business Development Manager
Sales Director
Legal Counsel
Contracts Manager
Chief Commercial Officer
Regional Sales Manager
Distribution Manager
Channel Partner Manager
Compliance Officer
Operations Director
Chief Executive Officer
Managing Director
Country Manager
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