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Master Partner Agreement
"I need a Master Partner Agreement for my software company to appoint resellers across Germany and Austria, launching in January 2025, with specific focus on SaaS product distribution and data protection compliance."
1. Parties: Identification and details of the contracting parties, including registered addresses and company details
2. Background: Context of the agreement and brief description of each party's business and partnership intention
3. Definitions: Detailed definitions of terms used throughout the agreement
4. Appointment and Scope: Terms of partner appointment, territory, and scope of partnership
5. Partner Rights and Obligations: Detailed description of partner's rights, responsibilities, and performance requirements
6. Company Rights and Obligations: Company's commitments, support provisions, and obligations to the partner
7. Financial Terms: Compensation structure, payment terms, currencies, and financial obligations
8. Intellectual Property Rights: IP ownership, licenses, usage rights, and restrictions
9. Confidentiality: Confidentiality obligations and information handling requirements
10. Data Protection: GDPR compliance and data processing requirements
11. Term and Termination: Duration, renewal terms, and termination provisions
12. Post-Termination: Obligations and rights after agreement termination
13. Liability and Indemnification: Limitation of liability and indemnification provisions
14. Force Majeure: Provisions for unforeseen circumstances and their handling
15. Governing Law and Jurisdiction: German law application and jurisdiction specifications
16. General Provisions: Miscellaneous legal provisions including severability, entire agreement, and amendments
1. Marketing and Promotion: Specific terms for marketing activities and brand usage - include when partner will conduct marketing activities
2. Training and Support: Details of training and support programs - include when technical or product training is required
3. Service Levels: Specific performance metrics and service level requirements - include for technical or service-oriented partnerships
4. Insurance: Insurance requirements and coverage specifications - include for high-risk activities or specific industry requirements
5. Compliance with Laws: Specific regulatory compliance requirements - include for regulated industries
6. Non-Competition: Non-compete provisions - include when protecting market territory is crucial
7. Minimum Performance Requirements: Specific performance targets and consequences - include for sales-oriented partnerships
8. Quality Control: Quality standards and monitoring procedures - include for product-related partnerships
9. Audit Rights: Audit and inspection provisions - include when financial or compliance monitoring is important
1. Schedule 1 - Partner Program Terms: Detailed partnership program levels, requirements, and benefits
2. Schedule 2 - Products and Services: List of products/services covered under the agreement
3. Schedule 3 - Territory Definition: Detailed description of geographical or market territory
4. Schedule 4 - Compensation Structure: Detailed commission rates, fees, and payment calculations
5. Schedule 5 - Service Level Requirements: Specific performance metrics and service level specifications
6. Schedule 6 - Technical Requirements: Technical specifications and requirements
7. Schedule 7 - Approved Branding Guidelines: Brand usage guidelines and approved marketing materials
8. Appendix A - Contact Details: Key contact information for both parties
9. Appendix B - Reporting Templates: Standard templates for required reports
10. Appendix C - Data Processing Agreement: GDPR-compliant data processing terms and conditions
Authors
Information Technology
Software and SaaS
Manufacturing
Telecommunications
Professional Services
Healthcare Technology
Financial Services
Industrial Equipment
Consumer Electronics
Automotive
Energy and Utilities
Business Services
Retail and E-commerce
Educational Technology
Legal
Commercial
Business Development
Sales
Partner Operations
Finance
Compliance
Channel Management
Partner Success
Contract Administration
Partner Development
Strategic Alliances
Chief Executive Officer
Chief Commercial Officer
Partner Development Manager
Channel Manager
Business Development Director
Legal Counsel
Contract Manager
Alliance Manager
Sales Director
Partner Operations Manager
Chief Financial Officer
Commercial Director
Partnership Director
General Counsel
Head of Business Development
Account Director
Partner Success Manager
Chief Operations Officer
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