¶¶Òõ¶ÌÊÓƵ

All Countries
Marketing
Digital Marketing Contract

Digital Marketing Contract Template for Germany

Create a bespoke document in minutes,  or upload and review your own.

4.6 / 5
4.8 / 5

Let's create your Digital Marketing Contract

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Get your first 2 documents free

Your data doesn't train Genie's AI

You keep IP ownership of your information

Key Requirements PROMPT example:

Digital Marketing Contract

"I need a Digital Marketing Contract for my e-commerce startup to engage a marketing agency for social media management and SEO services, with strict GDPR compliance and performance metrics including monthly reporting requirements."

Celebrated by
Collaborations with
Investors
Document background
The Digital Marketing Contract is essential for businesses engaging professional marketing services in the digital sphere under German jurisdiction. It is specifically designed to address the complexities of modern digital marketing while ensuring compliance with German and EU regulations, including GDPR, the German Federal Data Protection Act (BDSG), and the Act Against Unfair Competition (UWG). This document should be used when engaging external digital marketing agencies or establishing terms for digital marketing services, covering crucial aspects such as social media management, content creation, SEO, performance metrics, data protection, and intellectual property rights. The contract is particularly important given Germany's strict data protection and consumer protection regulations, making it vital for both service providers and clients to have clear, compliant terms of engagement.
Suggested Sections

1. Parties: Identification and details of the service provider (digital marketing agency) and the client

2. Background: Context of the agreement and general purpose of the digital marketing services

3. Definitions: Key terms used throughout the contract, including technical marketing terms and performance metrics

4. Scope of Services: Detailed description of digital marketing services to be provided

5. Service Provider Obligations: Specific responsibilities and commitments of the digital marketing agency

6. Client Obligations: Client's responsibilities, including provision of materials and approvals

7. Data Protection and Privacy: GDPR compliance measures and data processing terms

8. Intellectual Property Rights: Ownership and usage rights of marketing materials and content

9. Fees and Payment Terms: Pricing structure, payment schedule, and invoicing details

10. Term and Termination: Contract duration, renewal terms, and termination conditions

11. Confidentiality: Protection of confidential information and trade secrets

12. Warranties and Indemnities: Guarantees of service quality and liability provisions

13. General Provisions: Standard legal clauses including governing law, notices, and entire agreement

Optional Sections

1. Performance Metrics and Reporting: Detailed KPIs and reporting requirements - include when specific performance targets are crucial

2. Social Media Management: Specific terms for social media account management - include when social media services are part of the scope

3. Content Creation and Approval: Detailed process for content creation and approval - include for content-heavy campaigns

4. Search Engine Optimization: Specific terms for SEO services - include when SEO is part of the scope

5. Third-Party Platforms: Terms regarding use of third-party marketing platforms - include when using external tools

6. Crisis Management: Procedures for handling digital marketing crises - include for high-profile clients

7. Compliance with Industry Regulations: Specific regulatory compliance terms - include for regulated industries

Suggested Schedules

1. Schedule 1 - Service Level Agreement: Detailed performance standards and service levels

2. Schedule 2 - Fee Schedule: Detailed breakdown of fees and payment structure

3. Schedule 3 - Data Processing Agreement: GDPR-compliant data processing terms and procedures

4. Schedule 4 - Campaign Specifications: Detailed specifications for planned marketing campaigns

5. Appendix A - Approved Marketing Channels: List of approved platforms and marketing channels

6. Appendix B - Reporting Templates: Standard templates for performance reporting

7. Appendix C - Brand Guidelines: Client's branding requirements and guidelines

Authors

Alex Denne

Head of Growth (Open Source Law) @ ¶¶Òõ¶ÌÊÓƵ | 3 x UCL-Certified in Contract Law & Drafting | 4+ Years Managing 1M+ Legal Documents | Serial Founder & Legal AI Author

alex.den.21@genieai.co
Relevant legal definitions








































Clauses








































Relevant Industries

Retail

E-commerce

Technology

Financial Services

Healthcare

Education

Manufacturing

Professional Services

Entertainment

Travel and Tourism

Real Estate

Consumer Goods

Automotive

Food and Beverage

Fashion and Apparel

Relevant Teams

Marketing

Legal

Procurement

Compliance

Digital Operations

Brand Management

Content Creation

Social Media

Data Protection

Business Development

Finance

Strategy

Relevant Roles

Marketing Director

Digital Marketing Manager

Chief Marketing Officer

Content Manager

Social Media Manager

SEO Specialist

Marketing Operations Manager

Brand Manager

Legal Counsel

Procurement Manager

Data Protection Officer

Business Development Manager

Account Manager

Marketing Compliance Officer

Digital Strategy Director

Industries










Teams

Employer, Employee, Start Date, Job Title, Department, Location, Probationary Period, Notice Period, Salary, Overtime, Vacation Pay, Statutory Holidays, Benefits, Bonus, Expenses, Working Hours, Rest Breaks,  Leaves of Absence, Confidentiality, Intellectual Property, Non-Solicitation, Non-Competition, Code of Conduct, Termination,  Severance Pay, Governing Law, Entire Agreemen

Find the exact document you need

Marketing Representation Agreement

German law-governed agreement establishing terms for marketing representation services, including territorial rights and compensation structure.

find out more

Employment Contract For Marketing Manager

German law-compliant employment contract template for Marketing Manager positions, incorporating essential labor law requirements and marketing-specific provisions.

find out more

Joint Marketing Agreement

A German law-governed agreement establishing terms for collaborative marketing activities between parties, including brand usage, responsibilities, and compliance requirements.

find out more

Marketing Manager Contract

German-law compliant employment contract template for Marketing Manager positions, incorporating essential terms and marketing-specific provisions.

find out more

Cross Promotion Agreement

A German law-governed agreement establishing terms for collaborative marketing activities between parties, ensuring compliance with German advertising and competition regulations.

find out more

Comarketing Agreement

A German law-governed agreement establishing terms for collaborative marketing activities between parties, ensuring compliance with German marketing and competition regulations.

find out more

Advertising Sales Contract

A German law-governed contract regulating advertising sales arrangements between service providers and clients, ensuring compliance with German advertising and data protection regulations.

find out more

Marketing Sales Agreement

German law-governed agreement establishing terms for marketing and sales services between a provider and client, including service scope, compensation, and compliance requirements.

find out more

Marketing Rights Agreement

A German law-governed agreement establishing marketing rights and responsibilities between parties, incorporating German marketing and advertising regulations.

find out more

Marketing Commission Agreement

German law-governed agreement establishing commission-based marketing arrangements between a company and marketing agent, with defined services and compensation terms.

find out more

Cooperative Marketing Agreement

A German law-governed agreement establishing terms for collaborative marketing activities between parties, including resource sharing, brand usage, and regulatory compliance.

find out more

Advertising Sales Agreement

German law-governed agreement for advertising services provision, outlining terms, conditions, and regulatory compliance requirements.

find out more

Social Media Marketing Agreement

A German law-governed agreement for social media marketing services, establishing terms between marketing agencies and clients while ensuring compliance with German and EU regulations.

find out more

Contract For Marketing Services

German law-governed agreement establishing terms for marketing services provision, including scope, deliverables, and compliance requirements.

find out more

Advertising Service Agreement

German law-governed agreement for advertising services, outlining service scope, obligations, and compliance with German advertising regulations.

find out more

Marketing Partnership Agreement

A German law-governed agreement establishing terms and conditions for marketing partnerships, including promotional activities, brand usage, and compliance requirements.

find out more

Digital Agency Contract

A German law-governed contract for digital agency services, establishing terms for digital project delivery and ongoing services.

find out more

Digital Marketing Contract

A German law-governed contract for digital marketing services, covering online marketing activities and compliance with German data protection and advertising regulations.

find out more

Download our whitepaper on the future of AI in Legal

By providing your email address you are consenting to our Privacy Notice.
Thank you for downloading our whitepaper. This should arrive in your inbox shortly. In the meantime, why not jump straight to a section that interests you here: /our-research
Oops! Something went wrong while submitting the form.

³Ò±ð²Ô¾±±ð’s Security Promise

Genie is the safest place to draft. Here’s how we prioritise your privacy and security.

Your documents are private:

We do not train on your data; ³Ò±ð²Ô¾±±ð’s AI improves independently

All data stored on Genie is private to your organisation

Your documents are protected:

Your documents are protected by ultra-secure 256-bit encryption

Our bank-grade security infrastructure undergoes regular external audits

We are ISO27001 certified, so your data is secure

Organizational security

You retain IP ownership of your documents

You have full control over your data and who gets to see it

Innovation in privacy:

Genie partnered with the Computational Privacy Department at Imperial College London

Together, we ran a £1 million research project on privacy and anonymity in legal contracts

Want to know more?

Visit our for more details and real-time security updates.

Read our Privacy Policy.