The Market Research Proposal Evaluation Form is a critical document used by Canadian organizations to systematically assess and compare research proposals from various providers. It is designed to comply with Canadian federal and provincial regulations, including PIPEDA and provincial consumer protection laws. The form is typically employed when organizations need to evaluate multiple research proposals, ensuring a fair and transparent selection process. It includes detailed scoring criteria for methodology, expertise, cost, and compliance considerations, while incorporating specific requirements for data privacy and research ethics in the Canadian context. This document helps organizations make informed decisions about research partnerships while maintaining regulatory compliance and professional standards.
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1. Basic Information: Details of the proposal being evaluated, including proposal reference number, submitting organization, date of submission, and evaluator information
2. Evaluation Criteria Overview: Summary of the main evaluation categories and their respective weightings in the final score
3. Technical Capability Assessment: Evaluation of research methodology, sampling approach, data collection methods, and analytical capabilities
4. Experience and Expertise: Assessment of the research firm's track record, relevant experience, and key personnel qualifications
5. Project Management: Evaluation of project timeline, resource allocation, risk management, and quality control procedures
6. Cost Analysis: Assessment of proposed budget, cost breakdown, and value for money
7. Compliance Review: Evaluation of adherence to privacy laws, research ethics, and other regulatory requirements
8. Scoring Framework: Detailed scoring criteria and guidelines for each evaluation category
9. Final Assessment: Overall score calculation, summary of strengths and weaknesses, and recommendation
1. Innovation and Value-Added Services: Optional section for evaluating any innovative approaches or additional services offered beyond the basic requirements
2. Sustainability Considerations: Optional assessment of environmental and social responsibility aspects of the research methodology
3. Local Market Knowledge: Optional evaluation of specific regional or market expertise when relevant to the research objectives
4. International Capabilities: Optional assessment of global research capabilities when the project has international components
5. Technology Infrastructure: Optional evaluation of proprietary research tools and technical infrastructure when advanced technological capabilities are required
1. Scoring Matrix: Detailed scoring rubric with point allocations for each criterion
2. Evaluation Guidelines: Specific instructions and benchmarks for scoring each category
3. Required Documentation Checklist: List of mandatory documents and evidence required for each evaluation category
4. Cost Comparison Template: Standardized format for comparing cost proposals across different submissions
5. Reference Check Form: Template for documenting reference checks and past performance verification
6. Compliance Certification Form: Checklist for verifying compliance with legal and ethical requirements
Relevant legal definitions
Clauses
Relevant Industries
Consumer Goods
Retail
Financial Services
Healthcare
Technology
Telecommunications
Manufacturing
Professional Services
Education
Government and Public Sector
Non-profit Organizations
Entertainment and Media
Automotive
Energy and Utilities
Real Estate
Relevant Teams
Market Research
Marketing
Procurement
Legal
Compliance
Business Intelligence
Strategy
Commercial
Operations
Risk Management
Innovation
Relevant Roles
Market Research Manager
Research Director
Procurement Manager
Business Intelligence Analyst
Marketing Manager
Project Manager
Research Operations Manager
Compliance Officer
Legal Counsel
Risk Manager
Strategic Planning Director
Innovation Manager
Customer Insights Manager
Category Manager
Commercial Director
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