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How is Potential Customer defined in a legal contract?

• Potential Customer means any person who is able to become a customer by applying to [organization]. Seen in 48 SEC filings.
• Potential Customer means any business, person, or entity approached over the last [number] of months as a customer to purchase any products, goods, systems or services, and with whom the employee had direct or indirect contact, or about whom the employee otherwise has confidential information. Seen in 25 SEC Filings
• Potential Customer means any person from whom business has been actively sought during the 12-month period prior to employee’s termination of employment. Seen in 21 SEC Filings
• Potential Customer means a person or business solicited on behalf of the Company, or about whom confidential information was gained during the look back period, and who has not conclusively decided not to do business with the Company. Seen in 13 SEC Filings
• Potential Customer means any person, firm, or company the Executive or any other employee of the Company had negotiation with on behalf of the Company, aiming at this person, firm, or company becoming a client of the Company; negotiations conducted at any time during the three months before either the start of a garden leave period or the termination of employee's contract (if no garden leave period exists). Seen in 10 SEC Filings
• Potential Customer means those persons who have contacted or been contacted by the Company with a view to obtaining an order during the two years immediately preceding the termination of the executive's employment. Seen in 9 SEC Filings

Other definitions have not been included because they specified the unique business treatments or referred to specific organizational terms or locations, which doesn't permit global applicability.

Note: pulled this data out of the SEC EDGAR Database of 500,000 records from the past 22 years of filings. We regularly update this page as new filings and definitions come in.

yourself to verify these results. We are always keen to point people to source documents.

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Which definition should you use?

🤔 has combined and improved the above descriptions to create market-standard 'Genie definitions' below, with guidance on which documents and which industry to use for each.

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Genie Definition 1

Potential Customer means any entity or person who could become a customer through application to an [organization].

Relevant Contract Types

• Sales Agreement
• Service Agreement
• Partnership Agreement
• Distribution Agreement

Relevant Circumstances

• A company expanding its client base.
• A merger or acquisition.
• Building a partnership with another company.

Relevant Sectors

• Retail
• Financial services
• Healthcare
• Information Technology

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Genie Definition 2

Potential Customer means any entity or person solicited for business by [organization], yet to decide conclusively on the business engagement.

Relevant Contract Types

• Non-Disclosure Agreement (NDA)
• Employment Agreement
• Freelance Contract
• Consulting Agreement

Relevant Circumstances

• Recruitment of employees or consultants engaging with potential clients.
• Ensuring client confidentiality during business negotiations.
• Sealing potential business deals.

Relevant Sectors

• Consulting
• Marketing
• Human Resources

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