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How is Advertising Services defined in a legal contract?

• Advertising Services means the choice of advertising services agreed upon in a contract. Seen in 23 SEC filings
• Advertising Services means the AdSense Services and/or ADX Services if ordered. Seen in 7 SEC filings
• Advertising Services means the advertising and promotional services, including Digital Content Service, Digital Carousel, Traditional Content Program, Lobby Promotions, and Event Sponsorships as outlined in [Part A] of [Exhibit A]. Seen in 7 SEC filings
• Advertising Services means the collection of services directly associated with the creation, preparation, production, or dissemination of advertisements. Advertising services include layout, art direction, graphic design, mechanical preparation, production supervision, placement, and offering advice to a client about the best methods of advertising their products or services. Moreover, advertising services comprise online referrals, search engine marketing and lead-generation optimization, internet campaign planning, the procurement of internet advertising space, and the evaluation of website traffic to ascertain the effectiveness of an advertising campaign. Seen in 6 SEC filings
• Advertising Services means the advertising and promotional services. Including Digital Content Service, Digital Carousel, Traditional Content Program, Lobby Promotions, Event Sponsorships, Event Simulcast Advertising Services, and 3D Advertising Services as described in [Exhibit A]. Seen in 5 SEC filings
• Advertising Services means a dominant independent software platform providing ad-serving and creative services. Seen in 5 SEC filings
• Advertising Services means ad-serving, creative and measurement services. Seen in 5 SEC filings

Note: pulled this data out of the SEC EDGAR Database of 500,000 records from the past 22 years of filings. We regularly update this page as new filings and definitions come in.

yourself to verify these results. We are always keen to point people to source documents.

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Which definition should you use?

🤔 has combined and improved the above descriptions to create market-standard 'Genie definitions' below, with guidance on which documents and which industry to use for each.

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Genie Definition 1

• Advertising Services means the ordered suite of services assisting in advert creation, placement, supervision, and effectiveness evaluation.

Relevant Contract Types

• Advertising Agreement
• Promotion Agreement
• Marketing Services Agreement

Relevant Circumstances

• When a business wants to outsource its advertising efforts.
• A business looking for comprehensive assistance in advertising needs from creation to evaluation.
• Digital marketing and advertising campaigns.

Relevant Sectors

• Advertising
• Digital Marketing

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Genie Definition 2

• Advertising Services means an independent software platform providing ad-serving, creative, and measurement services.

Relevant Contract Types

• Software as a Service Agreement (SaaS)
• End User License Agreement (EULA)
• Advertising Agreement

Relevant Circumstances

• When a business wants to use a software platform for their advertising needs.
• A company looking to measure the effectiveness of their advertisements.

Relevant Sectors

• Software Services
• Advertising
• Information Technology

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