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Marketing Contract for Saudi Arabia

Marketing Contract Template for Saudi Arabia

A comprehensive legal agreement governed by Saudi Arabian law that establishes the terms and conditions for marketing services between a service provider and a client. This document outlines the scope of marketing activities, deliverables, compensation structure, and compliance requirements under Saudi jurisdiction. It incorporates provisions for both traditional and digital marketing services while ensuring adherence to local regulations, including Saudi advertising standards, data protection laws, and Sharia principles. The agreement covers key aspects such as intellectual property rights, approval processes, performance metrics, and dispute resolution mechanisms specific to the Saudi Arabian legal framework.

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What is a Marketing Contract?

The Marketing Contract serves as a fundamental legal instrument for establishing professional marketing relationships in Saudi Arabia. It is typically used when a company seeks to engage marketing services from external providers or formalize internal marketing arrangements. The document encompasses critical elements such as service scope, deliverables, timelines, and compensation structures, while ensuring compliance with Saudi commercial law, advertising regulations, and Sharia principles. This contract type is particularly relevant in the context of Saudi Arabia's Vision 2030, which has introduced new digital transformation initiatives and marketing regulations. It includes provisions for both traditional and digital marketing activities, data protection requirements, and local content considerations. The agreement is essential for protecting both parties' interests while maintaining transparency and regulatory compliance in the Saudi Arabian market.

What sections should be included in a Marketing Contract?

1. Parties: Identification of contracting parties including full legal names, addresses, and commercial registration details as per Saudi requirements

2. Background: Context of the agreement and relationship between parties, including any relevant preliminary discussions or agreements

3. Definitions: Key terms used throughout the agreement, including marketing-specific terminology and Arabic/English translations where necessary

4. Scope of Services: Detailed description of marketing services to be provided, including channels, territories, and target markets

5. Term and Renewal: Duration of the agreement and conditions for renewal or extension

6. Financial Terms: Compensation structure, payment terms, currency, and payment methods compliant with Saudi banking regulations

7. Approvals and Content Control: Process for reviewing and approving marketing materials, ensuring compliance with Saudi standards and regulations

8. Intellectual Property Rights: Ownership and usage rights of marketing materials, brands, and creative content

9. Confidentiality: Protection of confidential information and trade secrets

10. Compliance with Laws: Obligations to comply with Saudi marketing regulations, anti-fraud laws, and Sharia principles

11. Termination: Grounds and procedures for contract termination, including notice periods

12. Dispute Resolution: Procedures for resolving disputes, including Saudi law jurisdiction and appropriate forums

13. General Provisions: Standard clauses including force majeure, notices, and entire agreement provisions

What sections are optional to include in a Marketing Contract?

1. Digital Marketing Provisions: Specific terms for digital marketing activities, including social media, online advertising, and e-commerce compliance

2. Data Protection: Detailed provisions for handling personal data in marketing activities, required if personal data processing is involved

3. Performance Metrics: KPIs and measurement criteria for marketing campaigns, optional but recommended for performance-based agreements

4. Sub-contracting: Terms governing the use of sub-contractors or third-party service providers

5. Insurance: Insurance requirements and coverage specifications, particularly relevant for high-value campaigns or events

6. Non-Competition: Restrictions on working with competitors, if applicable to the relationship

7. Local Content Requirements: Provisions ensuring compliance with Saudi Arabia's local content requirements, if applicable

8. Crisis Management: Procedures for handling marketing-related crises or reputation management issues

What schedules should be included in a Marketing Contract?

1. Schedule 1 - Service Specifications: Detailed breakdown of marketing services, deliverables, and timelines

2. Schedule 2 - Fee Schedule: Detailed pricing structure, payment milestones, and any performance-based incentives

3. Schedule 3 - Brand Guidelines: Client's branding requirements and usage guidelines

4. Schedule 4 - Approval Matrix: Decision-making hierarchy and approval processes for marketing materials

5. Schedule 5 - Target Markets: Specified geographical areas or market segments for marketing activities

6. Appendix A - Content Calendar: Planned marketing activities and campaign timelines

7. Appendix B - Compliance Checklist: List of regulatory requirements and compliance standards for marketing activities in Saudi Arabia

8. Appendix C - Agency/Client Contacts: Key personnel and contact information for both parties

Authors

Alex Denne

Head of Growth (Open Source Law) @ Ƶ | 3 x UCL-Certified in Contract Law & Drafting | 4+ Years Managing 1M+ Legal Documents | Serial Founder & Legal AI Author

Jurisdiction

Saudi Arabia

Publisher

Ƶ

Document Type

Agreement Contract

Cost

Free to use
Relevant legal definitions



















































Clauses















































Relevant Industries

Retail

Financial Services

Healthcare

Technology

Real Estate

Consumer Goods

Telecommunications

Education

Hospitality

Entertainment

Automotive

Professional Services

Manufacturing

Energy

Construction

Relevant Teams

Marketing

Legal

Procurement

Finance

Compliance

Business Development

Communications

Digital

Brand Management

Public Relations

Creative Services

Media Planning

Operations

Strategy

Relevant Roles

Chief Marketing Officer

Marketing Director

Brand Manager

Digital Marketing Manager

Marketing Communications Manager

Content Strategy Director

Business Development Manager

Commercial Director

Legal Counsel

Compliance Officer

Procurement Manager

Agency Relations Manager

Marketing Operations Manager

Campaign Manager

Social Media Manager

Public Relations Director

Industries









Teams

Employer, Employee, Start Date, Job Title, Department, Location, Probationary Period, Notice Period, Salary, Overtime, Vacation Pay, Statutory Holidays, Benefits, Bonus, Expenses, Working Hours, Rest Breaks,  Leaves of Absence, Confidentiality, Intellectual Property, Non-Solicitation, Non-Competition, Code of Conduct, Termination,  Severance Pay, Governing Law, Entire Agreemen

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