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Social Media Advertising Contract

Social Media Advertising Contract Template for Ireland

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Key Requirements PROMPT example:

Social Media Advertising Contract

"I need a Social Media Advertising Contract for my enterprise-level fashion retail business, covering multiple social media platforms and including influencer marketing provisions, with specific focus on GDPR compliance and crisis management procedures for the Irish market."

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Document background
The Social Media Advertising Contract is essential for businesses engaging in digital marketing activities in Ireland. This document is typically used when a company wishes to formalize an agreement with a social media advertising service provider or agency for managing their social media advertising campaigns. It incorporates requirements from Irish contract law, EU data protection regulations (GDPR), and Irish advertising standards. The contract covers crucial elements including service scope, campaign metrics, content approval processes, data handling procedures, and payment terms. It's particularly important given the increasing focus on digital advertising compliance and the need for clear accountability in social media marketing activities. The document ensures both parties understand their obligations while maintaining compliance with Irish and EU regulatory requirements.
Suggested Sections

1. Parties: Identification of the advertising agency/service provider and the client

2. Background: Context of the agreement and brief description of the parties' business relationship

3. Definitions: Definitions of key terms including platform-specific terminology, metrics, and technical terms

4. Scope of Services: Detailed description of social media advertising services to be provided

5. Campaign Parameters: Specific details about campaign objectives, target audience, platforms, and duration

6. Performance Metrics and Reporting: KPIs, reporting frequency, and measurement criteria

7. Payment Terms: Fee structure, payment schedule, and billing procedures

8. Data Protection and Privacy: GDPR compliance measures and data handling procedures

9. Content Creation and Approval: Process for content creation, approval workflows, and content guidelines

10. Intellectual Property Rights: Ownership and usage rights of campaign content and materials

11. Confidentiality: Protection of confidential information and trade secrets

12. Term and Termination: Duration of the agreement and termination provisions

13. General Terms: Standard contract clauses including notices, amendments, and governing law

Optional Sections

1. Service Level Agreement (SLA): Detailed performance standards and response times, recommended for larger campaigns or ongoing services

2. Crisis Management: Procedures for handling social media crises or negative publicity, important for high-profile clients

3. Influencer Engagement: Terms specific to working with social media influencers, if applicable

4. Multi-currency Handling: Provisions for dealing with multiple currencies, needed for international campaigns

5. Subcontractor Terms: Rules and requirements for using subcontractors, needed if third-party services will be utilized

6. Competition Restrictions: Non-compete clauses and handling of competing clients, important for industry-specific campaigns

Suggested Schedules

1. Schedule 1: Service Specifications: Detailed breakdown of services, platforms, and campaign specifications

2. Schedule 2: Fee Structure: Detailed pricing, payment terms, and any performance-based incentives

3. Schedule 3: Campaign Calendar: Timeline of campaigns, content delivery dates, and key milestones

4. Schedule 4: Approved Platforms: List of social media platforms and specific requirements for each

5. Appendix A: Content Guidelines: Brand guidelines, content standards, and approval processes

6. Appendix B: Data Processing Agreement: Detailed GDPR-compliant data processing terms and procedures

7. Appendix C: Reporting Templates: Standard formats for performance reports and analytics

Authors

Alex Denne

Head of Growth (Open Source Law) @ ¶¶Òõ¶ÌÊÓƵ | 3 x UCL-Certified in Contract Law & Drafting | 4+ Years Managing 1M+ Legal Documents | Serial Founder & Legal AI Author

alex.den.21@genieai.co
Relevant legal definitions


















































Clauses


































Relevant Industries

Retail

E-commerce

Technology

Entertainment

Fashion

Food and Beverage

Healthcare

Financial Services

Travel and Tourism

Education

Professional Services

Consumer Goods

Telecommunications

Automotive

Non-profit Organizations

Relevant Teams

Legal

Marketing

Digital Marketing

Social Media

Brand Management

Procurement

Compliance

Business Development

Account Management

Content Creation

Data Protection

Marketing Operations

Relevant Roles

Marketing Director

Digital Marketing Manager

Social Media Manager

Brand Manager

Advertising Manager

Content Marketing Manager

Legal Counsel

Procurement Manager

Business Development Manager

Account Manager

Marketing Operations Manager

Compliance Officer

Data Protection Officer

Chief Marketing Officer

Campaign Manager

Industries









Teams

Employer, Employee, Start Date, Job Title, Department, Location, Probationary Period, Notice Period, Salary, Overtime, Vacation Pay, Statutory Holidays, Benefits, Bonus, Expenses, Working Hours, Rest Breaks,  Leaves of Absence, Confidentiality, Intellectual Property, Non-Solicitation, Non-Competition, Code of Conduct, Termination,  Severance Pay, Governing Law, Entire Agreemen

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