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Photography License Agreement Template for Hong Kong

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Key Requirements PROMPT example:

Photography License Agreement

"I need a Photography License Agreement for exclusive worldwide rights to use 50 fashion campaign photographs in all marketing materials and social media for my luxury clothing brand, with the license period running from March 1, 2025, to February 28, 2026."

Document background
The Photography License Agreement is essential for businesses and individuals seeking to legally use photographic works in Hong Kong. This document is particularly crucial in today's digital age, where image usage rights need careful management and protection. It serves as a comprehensive legal framework that outlines the terms under which photographs can be used, modified, and distributed, while ensuring compliance with Hong Kong's Copyright Ordinance and related regulations. The agreement is typically used when a photographer or photography studio grants rights to use their work to clients for specific purposes, such as marketing, publishing, or advertising. It includes critical details about usage scope, territory, duration, fees, and attribution requirements, while incorporating necessary protections for both parties under Hong Kong law. The document becomes especially important for commercial transactions where clear delineation of rights and responsibilities is essential for avoiding future disputes.
Suggested Sections

1. Parties: Identifies and provides full details of the photographer (licensor) and the client (licensee)

2. Background: Establishes the context of the agreement, including the photographer's ownership of the works and the licensee's desire to use them

3. Definitions: Defines key terms used throughout the agreement, including 'Licensed Works', 'Territory', 'Term', and 'Usage Rights'

4. Grant of License: Specifies the exact rights being granted, including type of license (exclusive/non-exclusive), permitted uses, and territory

5. License Period: Defines the duration of the license and any renewal terms

6. License Fee: Details the payment terms, including amount, payment schedule, and any recurring fees

7. Usage Restrictions: Specifies prohibited uses and limitations on the license

8. Copyright and Attribution: Confirms the photographer's retention of copyright and specifies attribution requirements

9. Warranties and Representations: Provides assurances regarding ownership and right to license the photographs

10. Termination: Sets out circumstances under which the agreement can be terminated and the consequences

11. Governing Law and Jurisdiction: Specifies Hong Kong law as governing law and jurisdiction for disputes

Optional Sections

1. Model Releases: Required when photographs contain identifiable individuals, addressing privacy rights and consent

2. Property Releases: Needed when photographs contain private property or trademarked items

3. Sub-licensing Rights: Include when the licensee needs the right to sub-license the photographs to third parties

4. Digital Rights Management: Specifies technical protection measures for digital photographs

5. Moral Rights: Addresses the photographer's moral rights, particularly relevant for artistic works

6. Modification Rights: Specifies whether and how the licensee may modify or edit the photographs

7. Insurance Requirements: Include when specific insurance coverage is required for high-value licenses

8. Royalty Provisions: Required for revenue-sharing arrangements or royalty-based licensing

Suggested Schedules

1. Schedule 1 - Licensed Photographs: Detailed list and descriptions of all photographs covered by the license, including file names and reference numbers

2. Schedule 2 - Technical Specifications: Details of image formats, resolutions, and delivery specifications

3. Schedule 3 - Usage Guidelines: Specific guidelines for how the photographs may be used, including size, placement, and context restrictions

4. Schedule 4 - Fee Schedule: Detailed breakdown of licensing fees, including any variable pricing based on usage

5. Appendix A - Model Releases: Copies of all relevant model release forms

6. Appendix B - Property Releases: Copies of all relevant property release forms

Authors

Alex Denne

Head of Growth (Open Source Law) @ ¶¶Òõ¶ÌÊÓÆµ | 3 x UCL-Certified in Contract Law & Drafting | 4+ Years Managing 1M+ Legal Documents | Serial Founder & Legal AI Author

Relevant legal definitions








































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Relevant Industries

Media & Entertainment

Advertising

Publishing

E-commerce

Retail

Fashion

Real Estate

Tourism & Hospitality

Corporate Services

Digital Marketing

Education

Arts & Culture

Relevant Teams

Legal

Marketing

Creative Services

Digital Content

Brand Management

Communications

Commercial Operations

Intellectual Property

Editorial

Production

Relevant Roles

Photographer

Creative Director

Marketing Manager

Legal Counsel

Content Manager

Brand Manager

Digital Media Director

Publishing Editor

Art Director

Licensing Manager

Communications Director

Commercial Director

Intellectual Property Lawyer

Business Development Manager

Production Manager

Industries






Teams

Employer, Employee, Start Date, Job Title, Department, Location, Probationary Period, Notice Period, Salary, Overtime, Vacation Pay, Statutory Holidays, Benefits, Bonus, Expenses, Working Hours, Rest Breaks,  Leaves of Absence, Confidentiality, Intellectual Property, Non-Solicitation, Non-Competition, Code of Conduct, Termination,  Severance Pay, Governing Law, Entire Agreemen

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