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Photo Licensing Agreement

Photo Licensing Agreement Template for Hong Kong

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Key Requirements PROMPT example:

Photo Licensing Agreement

"I need a Photo Licensing Agreement for an exclusive 12-month license to use a collection of 50 fashion photographs across our company's Asia-Pacific marketing campaigns, starting from March 2025, with rights to modify the images and use them on both digital and print media."

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Document background
The Photo Licensing Agreement is a crucial legal document used in Hong Kong when a photographer or rights holder wishes to grant permission to another party to use their photographic works while retaining copyright ownership. This agreement is essential in today's digital age where image usage needs to be clearly defined and protected. It's particularly relevant under Hong Kong's legal framework, which provides strong copyright protection through the Copyright Ordinance (Cap. 528) and related legislation. The document typically includes detailed terms about usage rights, territorial scope, duration, fees, attribution requirements, and restrictions on modification or sublicensing. It's commonly used by photographers, media companies, advertising agencies, and businesses requiring professional photography for commercial purposes, ensuring all parties understand their rights and obligations while maintaining legal compliance in Hong Kong's jurisdiction.
Suggested Sections

1. Parties: Identifies the licensor (photographer/copyright owner) and licensee with full legal names and addresses

2. Background: Brief context about the photographer's ownership of the photos and licensee's intended use

3. Definitions: Defines key terms including 'Licensed Photos', 'Territory', 'License Period', 'Licensed Use', and 'License Fee'

4. Grant of License: Specifies the scope of the license, including territory, duration, and permitted uses

5. License Fee and Payment Terms: Details the licensing fees, payment schedule, and any recurring fees

6. Usage Rights and Restrictions: Specifies permitted and prohibited uses of the licensed photos

7. Attribution and Copyright Notice: Requirements for crediting the photographer and displaying copyright notices

8. Delivery of Licensed Photos: Specifies format, resolution, and delivery method of the licensed photos

9. Warranties and Representations: Licensor's warranties regarding ownership and rights to license the photos

10. Termination: Conditions under which the agreement can be terminated and consequences of termination

11. General Provisions: Standard clauses including governing law, notices, and entire agreement

Optional Sections

1. Model Releases: Required when licensed photos contain identifiable individuals, addressing privacy rights and consent

2. Sublicensing Rights: Include when licensee is permitted to sublicense the photos to third parties

3. Exclusivity Provisions: Required for exclusive licensing arrangements, restricting licensor from licensing to others

4. Digital Manipulation: Specific provisions regarding permitted and prohibited photo modifications

5. International Usage: Additional terms for international use, including compliance with local laws

6. Revenue Sharing: Terms for sharing revenue when photos are used in commercial products or services

7. Audit Rights: Provisions allowing licensor to audit licensee's use of photos, typically in commercial arrangements

Suggested Schedules

1. Schedule 1: Licensed Photos: Detailed list of all licensed photos with unique identifiers and descriptions

2. Schedule 2: License Fee Schedule: Breakdown of licensing fees, including any variable pricing based on usage

3. Schedule 3: Technical Specifications: Detailed specifications for photo format, resolution, and delivery requirements

4. Schedule 4: Usage Guidelines: Specific guidelines for photo usage, including placement, sizing, and attribution requirements

5. Appendix A: Model Releases: Copies of model releases for photos containing identifiable individuals

6. Appendix B: Copyright Registrations: Details of copyright registrations for the licensed photos

Authors

Alex Denne

Head of Growth (Open Source Law) @ ¶¶Òõ¶ÌÊÓƵ | 3 x UCL-Certified in Contract Law & Drafting | 4+ Years Managing 1M+ Legal Documents | Serial Founder & Legal AI Author

alex.den.21@genieai.co
Relevant legal definitions








































Clauses






























Relevant Industries

Media & Entertainment

Advertising & Marketing

Publishing

E-commerce

Education

Digital Media

Retail

Fashion

Tourism

Corporate Communications

News & Journalism

Relevant Teams

Legal

Marketing

Creative Services

Digital Content

Brand Management

Communications

Procurement

Editorial

Licensing

Commercial

Relevant Roles

Photographer

Creative Director

Marketing Manager

Legal Counsel

Content Manager

Digital Rights Manager

Brand Manager

Publications Editor

Art Director

Media Buyer

Licensing Manager

Commercial Director

Communications Manager

Digital Content Producer

Procurement Manager

Industries






Teams

Employer, Employee, Start Date, Job Title, Department, Location, Probationary Period, Notice Period, Salary, Overtime, Vacation Pay, Statutory Holidays, Benefits, Bonus, Expenses, Working Hours, Rest Breaks,  Leaves of Absence, Confidentiality, Intellectual Property, Non-Solicitation, Non-Competition, Code of Conduct, Termination,  Severance Pay, Governing Law, Entire Agreemen

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