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Real Estate Channel Partner Agreement Template for England and Wales

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Key Requirements PROMPT example:

Real Estate Channel Partner Agreement

"I need a Real Estate Channel Partner Agreement for my London-based property development company to appoint an exclusive sales agent for our new residential development in Manchester, with a commission structure based on achieving quarterly sales targets starting from March 2025."

Document background
The Real Estate Channel Partner Agreement is essential for property owners and developers seeking to expand their sales reach through authorized partners. This agreement, governed by England and Wales law, defines the relationship between principals and their channel partners, including commission structures, exclusive territories, and service standards. It ensures compliance with UK property regulations, including the Estate Agents Act 1979 and anti-money laundering requirements, while protecting both parties' interests in the property marketing and sales process.
Suggested Sections

1. Parties: Details of the property owner/principal and the channel partner

2. Background: Context of the agreement and business relationship

3. Definitions: Key terms used throughout the agreement including regulatory references

4. Appointment and Scope: Terms of appointment and services to be provided by the channel partner

5. Territory and Exclusivity: Geographical coverage and exclusivity terms of the partnership

6. Commission Structure: Payment terms, commission rates, and calculation methods

7. Obligations of the Channel Partner: Duties, responsibilities, and performance standards expected from the partner

8. Obligations of the Principal: Support, materials, and information to be provided by the property owner

9. Term and Termination: Duration of agreement and termination provisions

10. Compliance: Regulatory and legal compliance requirements including AML obligations

Optional Sections

1. Marketing Standards: Specific marketing requirements and guidelines for property promotion

2. Training Requirements: Training obligations and standards for channel partner staff

3. Performance Targets: Specific KPIs and performance metrics for the channel partner

4. Sub-Contracting: Rules and restrictions regarding use of sub-agents or third parties

Suggested Schedules

1. Commission Structure Schedule: Detailed breakdown of commission rates, calculations and payment terms

2. Territory Schedule: Detailed description and/or map of geographical territory covered

3. Property Portfolio: List of properties or developments covered by the agreement

4. Marketing Guidelines: Detailed marketing requirements, brand guidelines and promotional standards

5. Service Level Agreement: Detailed performance metrics, response times and service standards

6. Compliance Procedures: Detailed compliance requirements, AML procedures and regulatory obligations

Authors

Alex Denne

Head of Growth (Open Source Law) @ ¶¶Òõ¶ÌÊÓƵ | 3 x UCL-Certified in Contract Law & Drafting | 4+ Years Managing 1M+ Legal Documents | Serial Founder & Legal AI Author

Relevant legal definitions


























Clauses




























Industries

Estate Agents Act 1979: Primary legislation governing estate agency work in the UK, setting out legal obligations and requirements for estate agents

Consumer Protection from Unfair Trading Regulations 2008: Regulations protecting consumers from unfair practices, requiring transparency and accuracy in property marketing

Business Protection from Misleading Marketing Regulations 2008: Legislation preventing misleading marketing practices in business-to-business relationships

Consumer Rights Act 2015: Framework for consumer rights, including transparency in terms and conditions and fair treatment

Data Protection Act 2018: UK's implementation of GDPR, governing how personal data must be handled and protected

Housing Act 2004: Legislation covering various aspects of housing law, including property standards and management

Property Services (Regulation) Act 2011: Regulations governing property service providers and their conduct

Money Laundering Regulations 2017: Requirements for due diligence and prevention of money laundering in property transactions

Proceeds of Crime Act 2002: Legislation dealing with money laundering and proceeds of crime, including property-related transactions

Competition Act 1998: Legislation preventing anti-competitive practices and abuse of dominant market positions

Enterprise Act 2002: Framework for competition law and consumer protection in business practices

Unfair Contract Terms Act 1977: Controls unfair terms in contracts, particularly exclusion clauses and limitations of liability

Contracts (Rights of Third Parties) Act 1999: Governs how third parties may enforce terms of contracts made between other parties

RICS Professional Standards: Professional standards and guidelines set by the Royal Institution of Chartered Surveyors

Property Ombudsman Scheme: Requirements for membership and compliance with the property industry ombudsman scheme

Commercial Agents Regulations 1993: Regulations governing the rights and duties of commercial agents, including compensation provisions

Agency Workers Regulations 2010: Legislation protecting the rights of agency workers, may apply to certain channel partner arrangements

Teams

Employer, Employee, Start Date, Job Title, Department, Location, Probationary Period, Notice Period, Salary, Overtime, Vacation Pay, Statutory Holidays, Benefits, Bonus, Expenses, Working Hours, Rest Breaks,  Leaves of Absence, Confidentiality, Intellectual Property, Non-Solicitation, Non-Competition, Code of Conduct, Termination,  Severance Pay, Governing Law, Entire Agreemen

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