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Real Estate Channel Partner Agreement
"I need a Real Estate Channel Partner Agreement for my London-based property development company to appoint an exclusive sales agent for our new residential development in Manchester, with a commission structure based on achieving quarterly sales targets starting from March 2025."
1. Parties: Details of the property owner/principal and the channel partner
2. Background: Context of the agreement and business relationship
3. Definitions: Key terms used throughout the agreement including regulatory references
4. Appointment and Scope: Terms of appointment and services to be provided by the channel partner
5. Territory and Exclusivity: Geographical coverage and exclusivity terms of the partnership
6. Commission Structure: Payment terms, commission rates, and calculation methods
7. Obligations of the Channel Partner: Duties, responsibilities, and performance standards expected from the partner
8. Obligations of the Principal: Support, materials, and information to be provided by the property owner
9. Term and Termination: Duration of agreement and termination provisions
10. Compliance: Regulatory and legal compliance requirements including AML obligations
1. Marketing Standards: Specific marketing requirements and guidelines for property promotion
2. Training Requirements: Training obligations and standards for channel partner staff
3. Performance Targets: Specific KPIs and performance metrics for the channel partner
4. Sub-Contracting: Rules and restrictions regarding use of sub-agents or third parties
1. Commission Structure Schedule: Detailed breakdown of commission rates, calculations and payment terms
2. Territory Schedule: Detailed description and/or map of geographical territory covered
3. Property Portfolio: List of properties or developments covered by the agreement
4. Marketing Guidelines: Detailed marketing requirements, brand guidelines and promotional standards
5. Service Level Agreement: Detailed performance metrics, response times and service standards
6. Compliance Procedures: Detailed compliance requirements, AML procedures and regulatory obligations
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