The International Sales Representative Agreement is essential for businesses expanding their sales operations internationally through third-party representatives. This document establishes the legal and commercial framework for the relationship between a principal company and its international sales representatives, defining territories, commission structures, and performance expectations. Governed by English and Welsh law, it incorporates crucial provisions from the Commercial Agents Regulations 1993 and addresses international trade considerations. The agreement is particularly important for protecting both parties' interests while ensuring compliance with relevant jurisdictional requirements.
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1. Parties: Identification of principal and sales representative
2. Background: Context of the agreement and relationship between parties
3. Definitions: Key terms used throughout the agreement
4. Appointment and Territory: Scope of representation and geographical territory
5. Duties and Obligations: Responsibilities of both parties including reporting requirements, compliance with laws, and standard of performance
6. Commission Structure: Payment terms, commission rates, calculation methods, and payment timelines
7. Term and Termination: Duration of agreement, renewal terms, and grounds for termination
8. Governing Law: Choice of law (England and Wales) and jurisdiction clauses
1. Non-Compete: Restrictions on competing activities during and after the agreement term
2. Performance Targets: Specific sales goals, metrics, and consequences of not meeting targets
3. Training Provisions: Requirements for product/service training and ongoing education
4. Marketing Requirements: Specific marketing obligations and brand usage guidelines
1. Territory Description: Detailed definition of geographical coverage and any excluded territories
2. Commission Schedule: Detailed breakdown of commission structures, rates, and special terms
3. Product List: Comprehensive list of products/services covered by the agreement
4. Reporting Templates: Standard forms for activity reporting and commission calculations
5. Performance Metrics: Detailed KPIs, measurement criteria, and evaluation methods
Relevant legal definitions
Clauses
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