Document background
The Lead Referral Agreement is essential for businesses operating in India who wish to formalize their referral partnerships and expand their customer base through structured referral programs. This document is particularly relevant in today's interconnected business environment where companies increasingly rely on partner networks for growth. The agreement ensures compliance with Indian legal requirements, including the Indian Contract Act, 1872, data protection regulations, and tax laws. It provides a framework for managing referral relationships, establishing clear criteria for qualified leads, defining compensation structures, and protecting both parties' interests. The document is commonly used when establishing new business development channels, creating sales partnerships, or implementing formal referral programs.
