¶¶Òõ¶ÌÊÓÆµ

Marketing Fee Agreement Template for Hong Kong

Create a bespoke document in minutes,  or upload and review your own.

4.6 / 5
4.8 / 5

Let's create your Marketing Fee Agreement

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Get your first 2 documents free

Your data doesn't train Genie's AI

You keep IP ownership of your information

Key Requirements PROMPT example:

Marketing Fee Agreement

"I need a Marketing Fee Agreement for my tech startup engaging a digital marketing agency in Hong Kong, with a performance-based fee structure where 30% of fees are tied to KPIs, and the agreement should start from March 1, 2025."

Document background
The Marketing Fee Agreement is essential for businesses operating in Hong Kong that engage external marketing services. This document establishes a formal contractual relationship between a marketing service provider and a client, detailing the scope of marketing services, fee structures, and payment arrangements. It is particularly relevant in Hong Kong's dynamic business environment, where marketing services often cross traditional and digital channels. The agreement ensures compliance with Hong Kong's legal framework, including the Trade Descriptions Ordinance and relevant advertising regulations. It is commonly used when engaging marketing agencies, consultants, or service providers for various marketing activities, from traditional advertising to digital marketing campaigns, and includes specific provisions for performance measurement, intellectual property protection, and service delivery standards.
Suggested Sections

1. Parties: Identifies and defines the parties to the agreement - typically the marketing service provider and the client

2. Background: Sets out the context of the agreement and the parties' intentions

3. Definitions: Defines key terms used throughout the agreement

4. Scope of Marketing Services: Details the specific marketing services to be provided

5. Fee Structure: Outlines the fees, including calculation method and payment structure

6. Payment Terms: Specifies payment timing, method, and currency

7. Service Provider's Obligations: Lists the marketing service provider's responsibilities and commitments

8. Client's Obligations: Details the client's responsibilities and commitments

9. Intellectual Property Rights: Addresses ownership and usage rights of marketing materials and content

10. Confidentiality: Protects confidential information exchanged during the service provision

11. Term and Termination: Specifies agreement duration and termination conditions

12. General Provisions: Includes standard legal clauses such as governing law, notices, and entire agreement

Optional Sections

1. Performance Metrics: Include when specific marketing KPIs or performance targets are part of the agreement

2. Exclusivity: Add when the marketing service provider is granted exclusive rights

3. Territory: Include when marketing services are limited to specific geographic areas

4. Data Protection: Add when personal data processing is involved in marketing activities

5. Sub-contracting: Include when the service provider may need to engage third parties

6. Non-Competition: Add when restricting the service provider from working with competitors

7. Marketing Materials Approval Process: Include when specific approval procedures for marketing materials are required

8. Force Majeure: Add when specific protection against unforeseen events is needed

Suggested Schedules

1. Schedule 1 - Fee Schedule: Detailed breakdown of fees, rates, and payment calculations

2. Schedule 2 - Service Specifications: Detailed description of marketing services and deliverables

3. Schedule 3 - Performance Metrics: Specific KPIs and performance measurement criteria

4. Schedule 4 - Approved Marketing Channels: List of authorized marketing platforms and channels

5. Schedule 5 - Brand Guidelines: Client's branding requirements and guidelines

6. Appendix A - Contact Details: Key contact persons and their details for both parties

7. Appendix B - Reporting Templates: Standard formats for marketing performance reports

Authors

Alex Denne

Head of Growth (Open Source Law) @ ¶¶Òõ¶ÌÊÓÆµ | 3 x UCL-Certified in Contract Law & Drafting | 4+ Years Managing 1M+ Legal Documents | Serial Founder & Legal AI Author

Relevant legal definitions



































Clauses































Relevant Industries

Retail

E-commerce

Financial Services

Technology

Consumer Goods

Professional Services

Entertainment

Healthcare

Real Estate

Education

Hospitality

Manufacturing

Media and Communications

Fashion and Luxury

Food and Beverage

Relevant Teams

Marketing

Legal

Finance

Procurement

Business Development

Operations

Compliance

Commercial

Brand Management

Digital Marketing

Relevant Roles

Marketing Director

Chief Marketing Officer

Brand Manager

Marketing Manager

Business Development Manager

Commercial Director

Procurement Manager

Legal Counsel

Contract Manager

Account Director

Agency Director

Finance Manager

Operations Manager

Digital Marketing Manager

Compliance Officer

Industries








Teams

Employer, Employee, Start Date, Job Title, Department, Location, Probationary Period, Notice Period, Salary, Overtime, Vacation Pay, Statutory Holidays, Benefits, Bonus, Expenses, Working Hours, Rest Breaks,  Leaves of Absence, Confidentiality, Intellectual Property, Non-Solicitation, Non-Competition, Code of Conduct, Termination,  Severance Pay, Governing Law, Entire Agreemen

Find the exact document you need

NDA For IT Employees

A Hong Kong law-governed Non-Disclosure Agreement tailored for IT employees, protecting company confidential information and intellectual property in the technology sector.

find out more

Freelance Experience Letter

A Hong Kong-compliant formal letter documenting a freelancer's professional engagement, services provided, and relationship details with the issuing entity.

find out more

Marketing Retainer Agreement

A Hong Kong law-governed agreement establishing terms for ongoing marketing services provided on a retainer basis between a marketing agency and client.

find out more

Marketing Manager Employment Contract

Hong Kong-compliant employment contract template for Marketing Manager positions, covering essential terms, conditions, and marketing-specific responsibilities.

find out more

Marketing Collaboration Agreement

A Hong Kong law-governed agreement establishing terms for marketing collaboration between parties, including scope, responsibilities, IP rights, and commercial terms.

find out more

Cooperation Framework Agreement

A Hong Kong law-governed framework agreement establishing general terms and principles for long-term business cooperation between parties.

find out more

Contract For Installment Payments

A Hong Kong law-governed agreement establishing terms for structured installment payments, including payment schedule, interest, and default provisions.

find out more

Contract For Differences PPA

A Hong Kong law-governed agreement combining a power purchase agreement with financial derivative elements to manage energy price risk and ensure stable revenues.

find out more

Brand Partnership Agreement

A Hong Kong law-governed agreement establishing terms for brand collaboration and usage between partner organizations.

find out more

Joint Maintenance Agreement

A Hong Kong law-governed agreement establishing shared maintenance responsibilities and cost allocation between multiple parties for property or facility maintenance.

find out more

Marketing Sponsorship Agreement

A Hong Kong-law governed agreement establishing terms and conditions for marketing sponsorship arrangements, including rights, obligations, and brand usage permissions.

find out more

Exclusive Manufacturing And Distribution Agreement

A Hong Kong law-governed agreement granting exclusive rights to manufacture and distribute specific products within defined territories.

find out more

Advertising Sales Agreement

A Hong Kong law-governed agreement setting out terms and conditions for advertising sales and placement between media companies and advertisers.

find out more

Marketing License Agreement

A Hong Kong law-governed agreement granting rights to use brand assets and marketing materials, with specific terms for usage, quality control, and compensation.

find out more

Marketing Fee Agreement

A Hong Kong law-governed agreement setting out terms, conditions, and fee arrangements between a marketing service provider and client.

find out more

Advertising Service Agreement

A Hong Kong law-governed agreement setting out terms between an advertising agency and client for advertising services provision, including service scope, deliverables, and compliance requirements.

find out more

Cross License Agreement

A Hong Kong law-governed agreement enabling mutual licensing of intellectual property rights between two or more parties, typically used for strategic technology sharing.

find out more

Mutual Lease Termination Agreement

A Hong Kong law-governed agreement between landlord and tenant for the consensual early termination of a lease, setting out termination terms and mutual obligations.

find out more

Advertising Agency Contract

A Hong Kong law-governed agreement between an advertising agency and client establishing terms for advertising services, creative rights, and commercial arrangements.

find out more

Advertising Agency Agreement

A Hong Kong law-governed agreement between an advertising agency and client defining advertising services, deliverables, and mutual obligations.

find out more

Social Media Management Contract

A Hong Kong law-governed agreement establishing terms and conditions for professional social media management services, including content creation, platform management, and performance metrics.

find out more

Marketing Services Agreement

Hong Kong law-governed agreement for the provision of marketing services, defining service scope, deliverables, and compliance requirements.

find out more

Social Enterprise Articles Of Association

Hong Kong social enterprise Articles of Association establishing governance structure and social mission under Hong Kong Companies Ordinance.

find out more

Download our whitepaper on the future of AI in Legal

By providing your email address you are consenting to our Privacy Notice.
Thank you for downloading our whitepaper. This should arrive in your inbox shortly. In the meantime, why not jump straight to a section that interests you here: /our-research
Oops! Something went wrong while submitting the form.

³Ò±ð²Ô¾±±ð’s Security Promise

Genie is the safest place to draft. Here’s how we prioritise your privacy and security.

Your documents are private:

We do not train on your data; ³Ò±ð²Ô¾±±ð’s AI improves independently

All data stored on Genie is private to your organisation

Your documents are protected:

Your documents are protected by ultra-secure 256-bit encryption

Our bank-grade security infrastructure undergoes regular external audits

We are ISO27001 certified, so your data is secure

Organizational security

You retain IP ownership of your documents

You have full control over your data and who gets to see it

Innovation in privacy:

Genie partnered with the Computational Privacy Department at Imperial College London

Together, we ran a £1 million research project on privacy and anonymity in legal contracts

Want to know more?

Visit our for more details and real-time security updates.