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Trademark Agreement
1. Parties: Identification of the trademark owner (licensor) and the party receiving rights to use the trademark (licensee)
2. Background: Context of the agreement, including details about the trademark ownership and purpose of the licensing arrangement
3. Definitions: Key terms used throughout the agreement, including specific trademark-related terminology
4. Grant of Rights: Specific rights being granted, including scope, territory, and exclusivity status
5. Term and Termination: Duration of the agreement and circumstances under which it can be terminated
6. Quality Control: Standards and requirements for trademark usage, including approval processes
7. Usage Guidelines: Specific rules and restrictions regarding how the trademark may be used
8. Royalties and Payments: Financial terms, including payment structure, reporting, and audit rights
9. Representations and Warranties: Assertions about trademark ownership, validity, and non-infringement
10. Protection and Enforcement: Obligations regarding trademark protection and handling infringement
11. Confidentiality: Protection of confidential information exchanged during the agreement
12. Governing Law and Jurisdiction: Specification of Danish law as governing law and jurisdiction for disputes
1. Sub-licensing Rights: Include when licensee is permitted to grant sub-licenses to third parties
2. Co-existence Provisions: Include when there are similar marks in the market requiring specific usage rules
3. Online Usage: Include specific provisions for digital and social media usage of the trademark
4. Corporate Social Responsibility: Include when there are specific CSR requirements for trademark usage
5. Export Controls: Include when trademark usage involves international trade restrictions
6. Anti-corruption Compliance: Include when required by corporate policies or international operations
7. Change of Control: Include when agreement should address ownership changes of either party
1. Schedule 1 - Licensed Trademarks: Detailed list of all trademarks covered by the agreement, including registration numbers
2. Schedule 2 - Territory: Specific geographical areas where the trademark license applies
3. Schedule 3 - Approved Products/Services: List of products or services for which the trademark may be used
4. Schedule 4 - Brand Guidelines: Detailed specifications for trademark usage, including size, color, and positioning
5. Schedule 5 - Quality Control Procedures: Specific processes for maintaining quality standards and approval procedures
6. Schedule 6 - Royalty Calculations: Detailed methodology for calculating royalty payments
7. Schedule 7 - Approved Sub-licensees: List of pre-approved sub-licensees, if applicable
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