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Reseller Partnership Agreement Generator for Germany

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Key Requirements PROMPT example:

Reseller Partnership Agreement

"I need a Reseller Partnership Agreement under German law for my software company to appoint an exclusive distributor in Bavaria, with specific requirements for technical support and quarterly sales targets of €500,000."

Document background
The Reseller Partnership Agreement is essential for businesses seeking to expand their distribution networks in Germany and the European market. This document is typically used when a supplier wants to authorize a third party to resell their products while maintaining control over how their products are marketed and sold. The agreement must comply with German legal requirements, including the German Civil Code (BGB), Commercial Code (HGB), and relevant EU regulations. It covers crucial aspects such as appointment terms, territorial restrictions, pricing policies, intellectual property rights, data protection, and performance obligations. The document is particularly important in the German market due to specific local commercial law requirements and strong consumer protection regulations. This type of agreement helps establish clear boundaries and expectations while protecting both parties' interests in the distribution relationship.
Suggested Sections

1. Parties: Identification and details of the contracting parties (Supplier and Reseller)

2. Background: Context of the agreement and business relationship

3. Definitions: Key terms used throughout the agreement

4. Appointment and Territory: Scope of reseller appointment and defined territorial limits

5. Nature of Relationship: Clarification of independent contractor status and non-exclusive nature

6. Reseller Obligations: Core responsibilities including sales targets, marketing, and customer service

7. Supplier Obligations: Support, training, and product supply commitments

8. Ordering and Delivery: Process for placing orders and delivery terms

9. Prices and Payment: Pricing structure, payment terms, and invoicing requirements

10. Intellectual Property Rights: Protection and usage rights of trademarks, logos, and other IP

11. Confidentiality: Protection of business secrets and confidential information

12. Data Protection: GDPR compliance and data handling requirements

13. Term and Termination: Duration, renewal, and termination provisions

14. Post-Termination Obligations: Duties and restrictions after agreement ends

15. Liability and Indemnification: Risk allocation and liability limitations

16. Force Majeure: Handling of circumstances beyond reasonable control

17. Governing Law and Jurisdiction: Application of German law and dispute resolution

18. General Provisions: Standard boilerplate clauses including notices and amendments

Optional Sections

1. Non-Competition: Restrictions on competing activities - optional based on exclusivity arrangements

2. Marketing and Promotion: Detailed marketing requirements - if specific promotional obligations exist

3. Product Training: Specific training requirements - if technical products are involved

4. Quality Control: Quality standards and monitoring - important for technical or regulated products

5. Minimum Purchase Requirements: Minimum order quantities - if applicable to the business model

6. Insurance: Specific insurance requirements - if high-value or high-risk products

7. Compliance with Laws: Specific regulatory compliance - if operating in regulated industries

8. After-Sales Service: Service and warranty handling - if product support is required

Suggested Schedules

1. Schedule 1 - Products: List of authorized products and specifications

2. Schedule 2 - Price List: Current pricing structure and reseller discounts

3. Schedule 3 - Territory: Detailed description of authorized sales territory

4. Schedule 4 - Minimum Performance Targets: Sales targets and performance metrics

5. Schedule 5 - Technical Requirements: Technical specifications and support requirements

6. Schedule 6 - Brand Guidelines: Rules for using supplier's trademarks and marketing materials

7. Schedule 7 - Service Level Agreement: Support and service standards

8. Appendix A - Order Form Template: Standard form for placing orders

9. Appendix B - Returns Policy: Procedures for handling product returns

10. Appendix C - Data Processing Agreement: GDPR-compliant data processing terms

Authors

Alex Denne

Head of Growth (Open Source Law) @ ¶¶Òõ¶ÌÊÓƵ | 3 x UCL-Certified in Contract Law & Drafting | 4+ Years Managing 1M+ Legal Documents | Serial Founder & Legal AI Author

Relevant legal definitions





















































Clauses






































Relevant Industries

Technology and Software

Manufacturing

Consumer Goods

Electronics

Automotive

Industrial Equipment

Medical Devices

Telecommunications

Fashion and Apparel

Food and Beverage

Construction Materials

Chemical Products

Pharmaceutical

Sports Equipment

Office Supplies

Relevant Teams

Legal

Sales

Business Development

Commercial

Compliance

Distribution

Partner Management

Contract Administration

Operations

Account Management

Relevant Roles

Chief Commercial Officer

Sales Director

Business Development Manager

Channel Manager

Legal Counsel

Compliance Officer

Commercial Director

Partnership Manager

Distribution Manager

Contract Manager

Chief Legal Officer

Sales Operations Manager

Account Executive

General Manager

Head of Distribution

Industries









Teams

Employer, Employee, Start Date, Job Title, Department, Location, Probationary Period, Notice Period, Salary, Overtime, Vacation Pay, Statutory Holidays, Benefits, Bonus, Expenses, Working Hours, Rest Breaks,  Leaves of Absence, Confidentiality, Intellectual Property, Non-Solicitation, Non-Competition, Code of Conduct, Termination,  Severance Pay, Governing Law, Entire Agreemen

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