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Note: Links to our free templates are at the bottom of this long guide.
Also note: This is not legal advice

Introduction

The digital age has revolutionised the way goods are sold and ushered in a new era of commerce, with more entrepreneurs, business owners and ecommerce retailers turning to selling goods online. But with this opportunity comes responsibility for understanding the legal implications of buying and selling goods, particularly when it comes to entering into contracts that protect both parties.

It is essential to be aware of your legal responsibilities as a seller; the type of goods you are dealing in may be subject to consumer protection laws, advertising legislation, warranties or intellectual property rights – not to mention any applicable taxes. It is also important that all contractual arrangements made between buyer and seller are outlined clearly in writing.

In addition, you must familiarise yourself with consumer rights; what protections they have if a dispute arises or when making refunds or returns? Businesses must ensure they provide customers with comprehensive terms & conditions prior to any sale being made as well as outlining their refund policy clearly.

Finally, it pays for sellers to understand their liability if something goes wrong. While there are various remedies available through the courts should a consumer take action against you for breach of contract or other damages suffered as a result of your actions it’s better if such issues can be avoided altogether!

Selling Goods Online requires an understanding of the laws applicable but also knowing which legal contracts should be entered into when trading. To demystify these matters ��������Ƶ provides free access to its market-standard template library so users can quickly draft and customise high quality legal documents without needing to consult an expert lawyer – ensuring both parties’ interests are fully covered off at every stage along the way. Read on below for our step-by-step guidance and information on how to access our template library today – hassle free!

Definitions

Terms of Service (TOS): A legally binding agreement that outlines the rules, regulations, and limitations customers must follow when using a website, app, or service.

End User License Agreement (EULA): A legally binding agreement that outlines the terms of use for a software product.

Privacy Policy: A legally binding agreement that outlines how a company collects, stores, and shares customer data.

Disclaimers and Indemnification Clauses: Statements included in a legal contract that limit the liability of the parties involved.

API: A set of programming instructions and standards that allow two applications to communicate with each other.

CRM: Customer Relationship Management, a system of software and processes used to manage customer relationships.

Tax Calculator: A software program used to calculate taxes based on a variety of factors, such as income and location.

Tariffs: Taxes imposed on imported goods.

Fees: Payments made in exchange for services.

Access Control: A security system that limits who is allowed to access certain data or systems.

Secure Backups: Copies of data that are stored in a secure location for disaster recovery purposes.

Contents

1. Understanding the legal contracts required to sell goods online
2. Researching the specific requirements for the country or countries you are selling in
3. Drafting a Terms of Service, EULA, and Privacy Policy
4. Obtaining any necessary legal advice
5. Establishing a secure payment platform
6. Researching the available payment options
7. Setting up an account with the chosen payment platform
8. Integrating the payment platform into the website
9. Identifying the governing laws and regulations of the country or countries you are selling to
10. Researching the relevant laws and regulations
11. Understanding the legal requirements for selling goods in the chosen country or countries
12. Developing a customer service strategy
13. Researching customer service options
14. Setting up customer service systems
15. Drafting customer service policies
16. Developing a shipping and fulfillment strategy
17. Researching shipping options
18. Establishing shipping rates
19. Setting up a shipping system
20. Establishing a fulfillment system
21. Determining taxes, tariffs, and fees for your goods and services
22. Researching the applicable taxes, tariffs, and fees
23. Identifying how to calculate taxes, tariffs, and fees
24. Establishing a system for collecting taxes, tariffs, and fees
25. Setting up customer accounts and tracking customer data
26. Establishing customer accounts
27. Establishing systems for tracking customer data
28. Determining how you will market and advertise your goods
29. Researching available marketing and advertising options
30. Designing a marketing and advertising strategy
31. Setting up a budget for marketing and advertising
32. Setting up a returns and refunds policy
33. Researching returns and refunds policies
34. Drafting a returns and refunds policy
35. Understanding the regulations around customer data protection
36. Researching customer data protection regulations
37. Setting up a system for protecting customer data

Get started

Understanding the legal contracts required to sell goods online

• Read up on the legal contracts required to sell goods online and any specific requirements that may apply to your country or countries you are selling in
• Speak to a lawyer or legal professional who specializes in eCommerce law to ensure you are compliant with all the necessary regulations
• Research any other existing legal contracts that may be relevant to the goods you are selling
• Research any specific regulations or laws that may apply to the goods or services you are selling and make sure you are compliant
• Make a checklist of all the legal contracts you will need to sell goods online and any other requirements to ensure you are compliant
• When you are confident that you have researched and understand the legal contracts required to sell online, you can check this step off your list and move on to the next step.

Researching the specific requirements for the country or countries you are selling in

• Research the laws and regulations of the country or countries you are selling in
• Identify any restrictions on the types of goods or services you can sell in each country or region
• Learn about any customs or tax regulations that might apply to selling your goods
• Contact an attorney in the country or countries you are selling in if you have any questions
• Make sure you comply with any specific legal requirements
• Once you have completed your research and fully understand the legal requirements for selling goods in the country or countries you are targeting, you can check this off your list and move on to the next step.

Drafting a Terms of Service, EULA, and Privacy Policy

• Familiarize yourself with the applicable laws and regulations applicable in each country or jurisdiction you are selling in
• Draft Terms of Service (TOS), End User License Agreement (EULA) and Privacy Policy documents based on the applicable laws and regulations
• Make sure that all TOS, EULA and Privacy Policy documents are in line with the applicable laws and regulations
• If you have any doubts about the TOS, EULA and Privacy Policy documents you have drafted, seek legal advice
• When all TOS, EULA and Privacy Policy documents are drafted and in line with the applicable laws and regulations, you can check this off your list and move on to the next step.

Obtaining any necessary legal advice

• Seek advice from a lawyer who specializes in e-commerce or online sales to make sure you have all the legal documents you need
• Review and finalize your Terms of Service, EULA, and Privacy Policy before you move forward
• Have your lawyer review the documents to make sure they are legally binding and in compliance with any applicable laws
• Sign off on the finalized documents and make sure that you and your lawyer are both in agreement
• Once you have obtained the necessary legal advice and have finalized the documents, you can move on to the next step: establishing a secure payment platform.

Establishing a secure payment platform

• Research different payment platform providers to evaluate their features, costs, and security measures
• Make sure the payment platform offers features that will meet the needs of your business, such as the ability to accept multiple currencies, provide fraud protection, and provide customer support
• Create an account with the payment platform you decide to use
• Ensure that all necessary information is added to the account, such as your contact information and bank account details
• Once you have set up the payment platform and added the necessary information, test it out to make sure it is working properly
• When your payment platform is ready to go, you can check this off your list and move on to researching the available payment options.

Researching the available payment options

• Research the available payment options that are legally accepted for the type of good you are selling.
• Consider the fees, security, customer service, and other features associated with each payment option.
• Take into account the customer’s payment preferences.
• Compare the payment options, and select the one that best meets your needs.
• Make sure to review the terms and conditions of the payment provider before making a decision.
• Once you’ve completed your research and made your decision, you can move on to setting up an account with the chosen payment platform.

Setting up an account with the chosen payment platform

• Research the available payment options and decide which one best suits your business needs
• Visit the payment platform’s website and create an account
• Enter business details such as name, address, contact information, and tax information
• Follow the instructions to set up the account
• Link the payment platform to your bank account
• Verify your business identity
• Test out the payment platform’s features

When all of these steps have been completed, you have successfully set up an account with the chosen payment platform and you can move on to the next step of integrating the payment platform into the website.

Integrating the payment platform into the website

• Create a developer account with the payment platform you’ve chosen
• Follow the payment platform’s instructions for integrating their payment system into your website
• Test the payment system to make sure that it is working properly
• Check the payment platform’s terms and conditions to make sure you are in compliance
• Monitor the payment system to ensure that all transactions are secure and that your customers’ information is kept safe

When you have successfully integrated the payment platform into the website and ensured that all transactions are secure and that your customers’ information is kept safe, you can move on to the next step.

Identifying the governing laws and regulations of the country or countries you are selling to

• Gather information about the legal requirements in the country or countries you are selling to
• Contact a lawyer or research online to understand the laws and regulations that may affect your business
• Make sure to research any specific laws and regulations related to the goods you are selling, such as taxes or licensing
• Ensure that you have clear terms and conditions in place and available to customers
• Once you have identified the relevant governing laws and regulations, confirm that you are compliant with them and that you can meet any other legal requirements
• Check off this step when you have identified the governing laws and regulations of the country or countries you are selling to and have ensured that you can meet all legal requirements.

Researching the relevant laws and regulations

• Read through the governing laws and regulations of the country or countries you are selling to
• Research online for further information on relevant laws and regulations
• Consult a lawyer to ensure you have a comprehensive understanding of the legal requirements in the chosen country or countries
• Make a list of the key laws and regulations you need to comply with
• Once you have a comprehensive understanding of the relevant laws and regulations for selling goods online, you can check this off your list and move on to the next step.

Understanding the legal requirements for selling goods in the chosen country or countries

• Investigate the legal requirements for selling goods in the chosen country or countries, such as registration requirements, consumer protection laws, and tax obligations
• Take into account any special restrictions or regulations that may apply to certain goods or services
• Familiarize yourself with applicable laws and regulations such as the General Data Protection Regulation (GDPR) or the California Consumer Privacy Act (CCPA)
• Consult with a legal professional to ensure you are aware of all legal requirements
• Research any industry-specific regulations for selling goods online
• Once you have a comprehensive understanding of the legal requirements for selling goods in the chosen country or countries, you can check this step off your list and move on to the next step.

Developing a customer service strategy

• Brainstorm different customer service options that fit your business needs and budget
• Consider how you will respond to customer inquiries in a timely manner
• Decide on the response time you want to target for customer inquiries
• Select the customer service method that best fits your business needs (phone, email, chat, etc.)
• Choose a customer service software or platform that meets any specific needs you may have
• Establish customer service policies and procedures including guidelines for how to handle customer complaints and refunds
• Train your customer service team to ensure they understand the policies and procedures
• Test the customer service process to make sure it is running smoothly

You will know you can check this off your list and move on to the next step when you have finalized your customer service strategy, chosen the customer service method, selected the software or platform, established the policies and procedures, trained the team, and tested the process.

Researching customer service options

• Identify all customer service options that are available to you, including call centers, email, chat, and social media
• Research the pros and cons of each customer service option and determine which one would be the best for your business
• Make sure your customer service option is in line with your customer service strategy
• Consider the cost of each customer service option
• Research customer service software and decide which option would fit best for your business
• When you have identified the customer service option that you would like to use, you can check this step off your list and move on to setting up customer service systems.

Setting up customer service systems

• Research customer service tools and decide on the ones you prefer to use
• Sign up for customer service accounts and become familiar with the platform
• Set up an email address for customer service inquiries
• Set up customer service templates to streamline responses
• Test customer service systems to make sure everything is functioning properly
• Once all of your customer service systems are set up and tested, you can move on to drafting customer service policies.

Drafting customer service policies

• Research the types of customer service policies that you need to meet the requirements of your target market
• Draft a customer service policy document outlining how customers can contact you, how you’ll handle customer service inquiries, and what recourse customers have if they’re unsatisfied with a purchase
• Have a lawyer review the policy document to ensure that it meets legal requirements
• Publish the customer service policy on your website and in any other channels where you sell goods
• Test the customer service policy to ensure that the process is working as intended

How you’ll know when you can check this off your list and move on to the next step:

• Once the customer service policy is published, tested, and reviewed by a lawyer, you can move on to the next step of developing a shipping and fulfillment strategy.

Developing a shipping and fulfillment strategy

• Establish how you will ship out orders (e.g. through a shipping provider or with a 3rd party fulfillment service)
• Decide on a shipping rate policy (e.g. charge a flat rate, implement a weight-based rate, or offer free shipping)
• Set up a tracking system to ensure customers can track their orders
• Create a system for customers to return/exchange products
• Research and select a reliable shipping provider
• When you have all the details figured out, you can move on to the next step.

Researching shipping options

• Research the various shipping services available to you, including what services they offer, their delivery times, and the cost of shipping.
• Look into setting up an account with a shipping service, such as USPS, FedEx, or UPS.
• Research any additional requirements for international shipments.
• Research any additional fees associated with shipping and handling.
• Get quotes from different shipping services for comparison.
• Once you have all the information you need, select the best shipping service for your business.
• You will know you have completed this step when you have selected a shipping service and have all the necessary information to set up an account.

Establishing shipping rates

• Decide if you need to charge a flat rate or offer a variety of shipping rates, based on the type and weight of the goods sold.
• Research the cost of shipping for different types of products and services, such as standard shipping, express shipping, and international shipping.
• Estimate the cost of packaging materials, such as boxes, envelopes, and bubble wrap.
• Draft a policy for returns and exchanges, such as who pays for the return shipping costs, and for how long returns and exchanges are accepted.
• Estimate how long it will take for the goods to be shipped and delivered to customers.
• Finalize the shipping rates and policies and make sure they are clearly visible to customers on the website.

How you’ll know when you can check this off your list and move on to the next step:

• When you have determined the shipping rates, packaging materials, and return policies, and have made them visible to customers on the website, you have completed this step and can move on to setting up a shipping system.

Setting up a shipping system

• Research shipping carriers and decide which one works best for the size and weight of your goods
• Calculate the cost of shipping and decide on the rates you will charge customers
• Create shipping labels for your packages and configure your website or e-commerce platform to generate them automatically
• Once you have chosen a shipping carrier and configured your labels, you can check this off your list and move on to the next step.

Establishing a fulfillment system

• Research the different types of fulfillment systems and decide which one best fits your business’s needs.
• Look into the cost of each system and decide which one offers the services you need at the best price.
• Make sure the fulfillment system offers tracking, insurance, and other services that your customers may need.
• Sign up with the fulfillment system and obtain the necessary legal paperwork and contracts.
• Once you have signed up and have the necessary paperwork, you can check this off your list and move on to the next step.

Determining taxes, tariffs, and fees for your goods and services

• Research the countries in which you plan to sell goods and services to determine what taxes, tariffs, and fees may apply
• Identify the types of taxes, tariffs, and fees that may be applicable for each country, such as value-added taxes, customs fees, import duties, and currency conversion fees
• Consult with a professional tax advisor to ensure you understand the regulations and requirements for each country
• Establish a system to collect and remit taxes, tariffs, and fees according to applicable laws

You can check this step off your list when you have identified the types of taxes, tariffs, and fees that may apply and have established a system to collect and remit them.

Researching the applicable taxes, tariffs, and fees

• Research your country’s laws and regulations to identify any taxes, tariffs, and fees applicable for selling goods online
• Research any local or regional laws and regulations to determine if any additional taxes, tariffs, and fees apply
• Check the rules for any international sales to determine what taxes, tariffs, and fees are applicable
• Make sure to take into account any discounts or exemptions you may be eligible for

You’ll know you can check this off your list and move on to the next step when you have identified all applicable taxes, tariffs, and fees in your area and any other areas you may be selling goods online.

Identifying how to calculate taxes, tariffs, and fees

• Research the laws of each region in which you plan to sell goods, as the taxes, tariffs, and fees may vary by region
• Download forms for all taxes, tariffs, and fees that will be applicable to your goods
• Use the forms to calculate the amount of taxes, tariffs, and fees that will be due from each sale
• After completing the calculation, you will have identified how to calculate taxes, tariffs, and fees and can move on to the next step.

Establishing a system for collecting taxes, tariffs, and fees

• Research the laws that apply to your business in the countries you’ll be selling in
• Research any taxes, tariffs, and fees you’ll need to collect, and which government body will be responsible for collecting them
• Decide on a system for collecting taxes, tariffs, and fees from your customers
• Implement the system for collecting taxes, tariffs, and fees
• Make sure the system is set up to keep track of the taxes, tariffs, and fees you collect

You’ll know you can move on to the next step when you have a system in place for collecting taxes, tariffs, and fees from your customers.

Setting up customer accounts and tracking customer data

• Set up customer accounts in an appropriate CRM, accounting, or eCommerce system
• Track customer data in an organized way, such as in an Excel spreadsheet or a database
• Ensure customer accounts are secure and can only be accessed by authorized personnel
• Put in place a system for tracking customer communication, such as email and phone calls
• Set up a system for tracking customer orders and payments

When this step is complete, you should be able to access customer data and track orders and payments easily and securely.

Establishing customer accounts

• Create a customer registration or sign-up form.
• Make sure to include a checkbox for customers to agree to your terms and conditions.
• Make sure to include a field for customers to provide their billing address.
• Make sure to include a field for customers to provide their payment information.
• Make sure to include a field for customers to provide their shipping address.
• Make sure to include a field for customers to provide their contact information.
• Make sure the customer registration process is secure and encrypted.

You will know you have completed this step when the customer accounts are established, the customer registration form is completed, and the customer data is securely stored.

Establishing systems for tracking customer data

• Determine which customer data you need to track for tax, accounting, and legal compliance.
• Set up a system for tracking customer data, such as a customer database, a customer relationship management (CRM) software, or an eCommerce platform.
• If collecting sensitive customer data such as credit card numbers, ensure that you are following data security protocols for storing and securing this information.
• You can check off this step when you have established a system for tracking customer data and are following data security protocols.

Determining how you will market and advertise your goods

• Brainstorm potential marketing and advertising strategies, such as via social media, email campaigns, or pay-per-click ads
• Research which platforms offer the best options for your business
• Assess the value that each marketing and advertising strategy will bring to your business
• Consider your budget and allocate the appropriate resources
• Decide on the marketing and advertising channels that work best for your business
• When you have a clear understanding of the marketing and advertising channels that you want to use, you can check this off your list and move on to the next step.

Researching available marketing and advertising options

• Identify all the legally permissible marketing and advertising options available to you
• Compare the cost of each option and determine which ones are within your budget
• Research the legal regulations associated with each option to ensure that you comply with the law
• Speak to industry experts to get advice on the best marketing and advertising strategies for your goods
• Once you have identified the marketing and advertising options available to you, you can check this off your list and move on to the next step.

Designing a marketing and advertising strategy

• Identify key target markets and create a detailed buyer persona
• Brainstorm potential marketing and advertising channels
• Research the effectiveness of each potential channel
• Create a portfolio of potential campaigns and strategies
• Analyze the cost and benefits of each potential strategy
• Choose the most appropriate advertising and marketing strategies
• Create a timeline for implementing the chosen strategies

Once you have identified the target markets, brainstormed potential channels, researched the effectiveness of each potential channel, created a portfolio of potential campaigns and strategies, analyzed the cost and benefits of each potential strategy, and chosen the most appropriate advertising and marketing strategies, you can move on to setting up a budget for marketing and advertising.

Setting up a budget for marketing and advertising

• Estimate the cost of all marketing and advertising activities, such as website design, email campaigns, and social media
• Determine what portion of the budget should be allocated to each activity
• Consider the time frame for each activity, as well as the cost
• Research the costs of any external marketing and advertising services you may need
• Set a budget for each activity and make sure you are comfortable with it
• When you have allocated the budget and are comfortable with it, you can move on to setting up a returns and refunds policy.

Setting up a returns and refunds policy

• Create a returns and refunds policy that outlines the conditions under which customers may return products, and how refunds will be issued
• Include the requirements for customers to return products, such as a return window, original packaging, and proof of purchase
• Include any fees associated with returns and refunds, such as restocking fees
• Establish any exclusions from the policy, such as custom or personalized products
• Ensure that the policy complies with all applicable laws and regulations
• Review the policy to make sure it’s clear and easy to understand for customers

You’ll know you have completed this step when you have a finalized returns and refunds policy that complies with applicable laws and regulations.

Researching returns and refunds policies

• Research the laws in your region regarding returns and refunds policies
• Read through existing returns and refunds policies on similar websites
• Analyze what other companies are doing to make sure you stay compliant
• Ensure that you are aware of any changes or updates to existing laws
• Make note of any requirements you need to meet
• Once you have done your research, you can move on to drafting a returns and refunds policy.

Drafting a returns and refunds policy

• Research applicable laws and regulations in your jurisdiction to ensure compliance
• Review the policies of any third-party vendors you use for handling returns and refunds
• Draft a clear and concise document outlining your returns and refunds policy
• Include information about what items are eligible for returns, any restrictions or exclusions, and any time limits
• Include instructions for customers to request a return or refund and any associated fees or costs
• Include instructions for processing and tracking returns and refunds
• Publish your returns and refunds policy in a prominent place on your website

When you have completed the above steps, you will have a clear and compliant returns and refunds policy that you can share with customers.

Understanding the regulations around customer data protection

• Research the laws and regulations concerning customer data protection in your jurisdiction
• Familiarize yourself with the types of data you may need to collect from customers, such as name, address, email, and payment information
• Consider whether you need to be compliant with GDPR or CCPA
• Make sure you understand the requirements of each law and how they apply to your business
• When you have a clear understanding of the regulations, you can move on to the next step.

Researching customer data protection regulations

• Research customer data protection regulations in your state/country
• Check if any applicable regulations exist for your type of business
• Read and understand the regulations around customer data protection
• Look for any other applicable laws or policies that apply to customer data protection
• Make notes on any regulations you must comply with
• Once you have a list of all applicable regulations, you can move on to the next step

Setting up a system for protecting customer data

• Identify the type of customer data that you’ll be collecting, such as names, addresses, payment information, etc.
• Develop a clear privacy policy that outlines how customer data will be collected, processed, and stored.
• Implement safeguards to ensure customer data is protected from unauthorized access.
• Make sure all third-party services you use for customer data processing comply with data protection regulations.
• Test your system to ensure it is working properly and is secure.

Once you’ve completed all of these steps, you can check this off your list and move on to the next step.

FAQ

Q: What are the differences between UK, USA and EU legal contracts?

Asked by Isaac on April 7, 2022.
A: The main differences between UK, USA and EU legal contracts depend on the area of law in question. Generally speaking, UK contracts are based on common law, USA contracts are based on a combination of common law and civil law, and EU contracts are based on civil law. In terms of specific areas of law, such as intellectual property or contract formation, there may be significant differences between the countries. It is important to research the applicable laws in each jurisdiction before entering into a contract.

Q: What if I’m selling goods internationally?

Asked by Emma on June 18, 2022.
A: If you are selling goods internationally, it is important to ensure that you comply with the applicable laws in each country and jurisdiction in which you are selling your goods. Depending on the type of goods being sold, it may be necessary to have multiple different legal contracts in place for each country or jurisdiction. Additionally, it is important to consider any import and export regulations which may be applicable in each country or jurisdiction as well.

Q: What if I’m running a software-as-a-service (SaaS) business?

Asked by Jacob on March 14, 2022.
A: If you are running a software-as-a-service (SaaS) business, there may be additional legal contracts that need to be put in place compared to other types of businesses. In particular, it is important to consider any data protection and privacy regulations that may apply in each jurisdiction in which you are offering your service. Additionally, you may want to consider including clauses in your contract relating to intellectual property rights and warranties for your software product.

Q: Do I need different contracts for different industries?

Asked by Olivia on October 23, 2022.
A: Yes, depending on the type of industry you are operating in, it may be necessary to have different legal contracts in place. For example, if you are operating in an industry which involves any sort of financial transactions, then it is likely that additional provisions need to be included within the contract to protect both parties from potential liabilities or losses arising from such transactions. Similarly, if you are operating within an industry which involves specialist technology or services then it is likely that additional provisions need to be included within the contract to ensure that both parties understand what they are agreeing to with regards to ownership of intellectual property rights and delivery of services.

Q: What if I’m a B2B business?

Asked by Noah on August 11, 2022.
A: If you are a B2B business it is important to ensure that the terms and conditions of your contract accurately reflect the relationship between both parties and their obligations towards one another. This includes ensuring that any payment terms or liabilities are clear and understood by both parties before entering into the contract. Furthermore, it is important to consider any applicable laws or regulations which may be relevant to your particular industry when drafting the contract so that both parties have appropriate protections in place should any disputes arise at a later date.

Q: What if I need help understanding my specific needs?

Asked by Isabella on July 4, 2022.
A: If you’re unsure about your specific needs when it comes to legal contracts then it is always best practice to seek advice from a qualified solicitor or lawyer who has experience in this area of law. They will be able to provide advice tailored to your individual circumstances and explain any potential risks associated with entering into certain types of contracts so that you can make an informed decision about how best to proceed with your particular situation.

Example dispute

Lawsuits Referencing Sell Goods Online

• Breach of Contract: If an online retailer fails to deliver a product purchased online or delivers a product that does not meet agreed upon specifications, a breach of contract lawsuit might be raised. The plaintiff would need to show evidence of the contract, the breach of contract, and any damages that resulted from the breach.
• Defective Product: If a product purchased online is defective or causes harm or injury, a lawsuit could be raised. The plaintiff would need to show evidence that the product was defective, that it caused harm or injury, and any damages that resulted from the injury or harm.
• False Advertising: If an online retailer advertises a product that is not accurate or misleading, a lawsuit could be raised. The plaintiff would need to show evidence of the false advertising, how it was misleading, and any damages that resulted from the false advertisement.
• Unauthorized Charges: If a customer is charged for a product or service that was not authorized, a lawsuit could be raised. The plaintiff would need to show evidence of unauthorized charges and any damages that resulted from the unauthorized charges.
• Unfair Trade Practices: If an online retailer engages in unfair or deceptive trade practices, a lawsuit could be raised. The plaintiff would need to show evidence of the unfair or deceptive trade practices and any damages that resulted from the practices.
• Breach of Warranty: If an online retailer fails to honor a warranty, a lawsuit could be raised. The plaintiff would need to show evidence of the warranty, the breach of warranty, and any damages that resulted from the breach.

Templates available (free to use)

Many different types of contracts, documents and agreements have been mentioned. Please do search for each of these individually in our library, based on your own needs. Thank you, Alex.

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