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1. Contact Information Header: Full name, professional email, phone number, and location (city and province) formatted clearly at the top of the letter
2. Date and Recipient Details: Current date and recipient's details including name, title, company name, and address if available
3. Professional Greeting: Formal salutation, preferably addressing the specific hiring manager by name
4. Opening Paragraph: Introduction stating the specific position being applied for, how you learned about it, and a brief hook about why you're an excellent candidate
5. Sales Experience Highlight: Key achievements in previous sales roles, including specific metrics and results
6. Company Knowledge: Demonstration of research into the company and how your skills align with their needs and culture
7. Call to Action: Professional closing that expresses interest in an interview and provides clear contact information
8. Professional Closing: Formal sign-off with full name and signature (if physical letter)
1. Industry-Specific Achievements: Include when you have notable achievements in the same industry as the target company
2. Technical Skills: Add when the sales role requires specific technical knowledge or software proficiency
3. Language Proficiency: Include when multilingual capabilities are relevant to the target market or company operations
4. Professional Certifications: Add when you have relevant sales or industry certifications that strengthen your application
5. References Preview: Include when you have high-profile or industry-relevant references willing to vouch for your sales capabilities
1. Performance Metrics Summary: Optional one-page attachment showing key sales achievements and metrics from previous roles
2. Professional Certifications List: Optional attachment listing relevant certifications, training, and professional development achievements
Retail
Technology
Financial Services
Telecommunications
Manufacturing
Real Estate
Pharmaceutical
Automotive
Fast-Moving Consumer Goods (FMCG)
Business Services
Industrial Equipment
Healthcare
Construction
Agriculture
Mining
Energy
Sales
Business Development
Commercial
Account Management
Customer Success
Revenue Operations
Channel Sales
Direct Sales
Enterprise Sales
Field Sales
Inside Sales
Regional Sales
Solutions Sales
Sales Executive
Account Manager
Business Development Manager
Sales Manager
Regional Sales Director
Key Account Manager
Territory Manager
Sales Representative
Commercial Manager
Sales Consultant
Business Sales Manager
Channel Sales Manager
Enterprise Sales Executive
Solutions Sales Manager
National Sales Manager
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