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Contract For Digital Marketing Services Template for Netherlands

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Key Requirements PROMPT example:

Contract For Digital Marketing Services

"I need a Contract For Digital Marketing Services to engage a local Dutch agency for managing our social media and SEO campaigns starting March 2025, with clear KPI requirements and monthly reporting obligations."

Document background
The Contract For Digital Marketing Services is essential for businesses engaging professional digital marketing services in the Netherlands. This document is designed to comply with Dutch civil law and relevant EU regulations, particularly concerning digital services, data protection (GDPR), and advertising standards. It should be used when engaging external digital marketing expertise, whether through agencies or individual consultants, and covers crucial aspects such as service scope, deliverables, performance metrics, data handling, and intellectual property rights. The contract addresses modern digital marketing needs while ensuring compliance with Dutch legal requirements, making it suitable for both domestic and international business relationships where Dutch law governs the agreement.
Suggested Sections

1. Parties: Identification and details of the service provider (digital marketing agency) and the client

2. Background: Context of the agreement and brief description of the parties' business relationship

3. Definitions: Definitions of key terms used throughout the agreement, including technical marketing terms

4. Scope of Services: Detailed description of digital marketing services to be provided

5. Term and Termination: Duration of the agreement and conditions for termination

6. Fees and Payment Terms: Pricing structure, payment schedule, and invoicing details

7. Service Provider Obligations: Key responsibilities and commitments of the digital marketing agency

8. Client Obligations: Client's responsibilities, including provision of materials and approvals

9. Data Protection and Privacy: GDPR compliance and data handling requirements

10. Intellectual Property Rights: Ownership and usage rights of marketing materials and content

11. Confidentiality: Protection of confidential information and trade secrets

12. Performance Metrics: KPIs and measurement criteria for marketing campaigns

13. Reporting and Communication: Regular reporting requirements and communication protocols

14. General Terms: Standard legal provisions including governing law, notices, and entire agreement

Optional Sections

1. Non-Competition: Restrictions on working with competitors, used when handling sensitive market information

2. White Labeling: Terms for providing services under client's brand, relevant for agency relationships

3. Social Media Management: Specific terms for social media account handling and posting

4. Content Creation Rights: Detailed content creation and ownership terms, when content creation is a major component

5. Service Level Agreement: Specific performance guarantees and response times, for larger or more complex engagements

6. International Marketing Provisions: Additional terms for cross-border marketing activities

7. Crisis Management: Procedures for handling marketing-related emergencies or PR issues

8. Subcontractor Terms: Terms governing use of subcontractors or freelancers

Suggested Schedules

1. Schedule A - Service Specifications: Detailed breakdown of marketing services, channels, and deliverables

2. Schedule B - Fee Structure: Detailed pricing, including rate cards and payment milestones

3. Schedule C - Campaign Calendar: Planned marketing activities and timeline

4. Schedule D - Reporting Templates: Format and content of regular performance reports

5. Schedule E - Brand Guidelines: Client's branding requirements and guidelines

6. Appendix 1 - Data Processing Agreement: Detailed GDPR-compliant data processing terms

7. Appendix 2 - Technical Requirements: Technical specifications for digital marketing tools and platforms

8. Appendix 3 - Key Personnel: List of key team members and their roles

Authors

Alex Denne

Head of Growth (Open Source Law) @ ¶¶Òõ¶ÌÊÓÆµ | 3 x UCL-Certified in Contract Law & Drafting | 4+ Years Managing 1M+ Legal Documents | Serial Founder & Legal AI Author

Relevant legal definitions






















































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Relevant Industries

E-commerce

Retail

Technology

Financial Services

Healthcare

Education

Professional Services

Manufacturing

Hospitality

Real Estate

Entertainment

Consumer Goods

Telecommunications

Non-profit Organizations

Fashion

Automotive

Relevant Teams

Legal

Marketing

Digital

Procurement

Compliance

Business Development

Operations

Finance

Strategy

Brand Management

Risk Management

Commercial

Relevant Roles

Marketing Director

Chief Marketing Officer

Digital Marketing Manager

Legal Counsel

Business Development Manager

Marketing Consultant

Agency Director

Contract Manager

Procurement Manager

Sales Director

Digital Strategy Director

Marketing Operations Manager

Compliance Officer

Data Protection Officer

Brand Manager

Industries








Teams

Employer, Employee, Start Date, Job Title, Department, Location, Probationary Period, Notice Period, Salary, Overtime, Vacation Pay, Statutory Holidays, Benefits, Bonus, Expenses, Working Hours, Rest Breaks,  Leaves of Absence, Confidentiality, Intellectual Property, Non-Solicitation, Non-Competition, Code of Conduct, Termination,  Severance Pay, Governing Law, Entire Agreemen

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