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Co Brand Agreement Template for Nigeria

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Key Requirements PROMPT example:

Co Brand Agreement

"I need a Co-Brand Agreement for a partnership between my Nigerian fashion retail company and a European luxury accessories brand, starting March 2025, with exclusive rights for Nigerian territory and strict quality control requirements for manufacturing locally."

Document background
A Co-Brand Agreement is essential when two or more companies wish to collaborate by combining their brands for mutual benefit in the Nigerian market. This document is particularly relevant when businesses want to leverage each other's brand equity, expand market reach, or create new product/service offerings under a combined brand identity. The agreement must comply with Nigerian legislation, including the Trademarks Act, Federal Competition and Consumer Protection Act, and relevant advertising regulations. It typically includes detailed provisions for brand usage, quality control, revenue sharing, and dispute resolution mechanisms specific to the Nigerian legal context. The document is crucial for protecting both parties' intellectual property rights while establishing clear guidelines for their collaborative business venture.
Suggested Sections

1. Parties: Identification of the contracting parties and their legal status

2. Background: Context of the agreement and general objectives of the co-branding relationship

3. Definitions: Definitions of key terms used throughout the agreement

4. Grant of Rights: Scope of brand usage rights, territories, and permitted activities

5. Brand Guidelines: Standards for brand usage, approval processes, and quality control

6. Intellectual Property Rights: Ownership and protection of IP, including new IP created during collaboration

7. Financial Terms: Revenue sharing, royalties, payments, and financial reporting requirements

8. Term and Termination: Duration of agreement, renewal terms, and termination conditions

9. Representations and Warranties: Legal assurances from both parties regarding their rights and capabilities

10. Confidentiality: Protection of confidential information shared during the collaboration

11. Compliance and Regulatory: Compliance with applicable laws and regulatory requirements

12. Indemnification: Mutual indemnification obligations and liability allocation

13. Dispute Resolution: Process for resolving disputes, including jurisdiction and applicable law

14. General Provisions: Standard legal provisions including notices, assignment, and amendment procedures

Optional Sections

1. Product Development: Used when parties will jointly develop new products, including development process and approvals

2. Marketing and Promotion: Include when specific marketing obligations or restrictions need to be detailed

3. Distribution Rights: Required when agreement includes specific distribution arrangements or channels

4. Quality Control: Detailed quality assurance processes when product manufacturing is involved

5. Territory Restrictions: Specific geographical limitations and territory-based obligations

6. Data Protection: Include when customer data sharing is part of the collaboration

7. Non-Compete: Used when parties need to restrict engagement with competitors

8. Performance Metrics: Include when specific performance targets or KPIs are crucial to the agreement

Suggested Schedules

1. Brand Guidelines: Detailed brand usage specifications and requirements

2. Approved Products: List of products covered under the co-branding arrangement

3. Financial Terms: Detailed pricing, royalty rates, and payment terms

4. Approval Process: Detailed procedures for obtaining approvals for brand usage

5. Territory Schedule: Specific details of geographical coverage and restrictions

6. Quality Standards: Detailed quality control requirements and specifications

7. Marketing Guidelines: Specific requirements for marketing and promotional activities

8. Contact Details: Key contact persons and escalation matrix for both parties

Authors

Alex Denne

Head of Growth (Open Source Law) @ ¶¶Òõ¶ÌÊÓÆµ | 3 x UCL-Certified in Contract Law & Drafting | 4+ Years Managing 1M+ Legal Documents | Serial Founder & Legal AI Author

Relevant legal definitions


































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Relevant Industries

Retail

Consumer Goods

Fashion and Apparel

Food and Beverage

Technology

Financial Services

Automotive

Entertainment

Telecommunications

Sports and Recreation

Travel and Hospitality

Electronics

Media and Publishing

Healthcare

Relevant Teams

Legal

Marketing

Brand Management

Business Development

Corporate Strategy

Compliance

Product Development

Finance

Commercial Operations

Public Relations

Intellectual Property

Relevant Roles

Chief Marketing Officer

Brand Manager

Legal Counsel

Commercial Director

Business Development Manager

Intellectual Property Lawyer

Partnership Manager

Marketing Director

Compliance Officer

Corporate Counsel

Product Manager

Licensing Manager

Brand Development Director

Strategic Alliance Manager

Industries








Teams

Employer, Employee, Start Date, Job Title, Department, Location, Probationary Period, Notice Period, Salary, Overtime, Vacation Pay, Statutory Holidays, Benefits, Bonus, Expenses, Working Hours, Rest Breaks,  Leaves of Absence, Confidentiality, Intellectual Property, Non-Solicitation, Non-Competition, Code of Conduct, Termination,  Severance Pay, Governing Law, Entire Agreemen

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