The Marketing Sales Agreement is a critical document used when a company wishes to formally engage a marketing partner or agency to promote and sell its products or services in Canada. This agreement is essential for businesses operating under Canadian jurisdiction that need to establish clear parameters for marketing activities, sales responsibilities, and commission structures while ensuring compliance with federal and provincial regulations. The document addresses key aspects such as territorial rights, performance metrics, brand usage, and regulatory compliance, particularly with Canadian marketing and privacy laws. It's designed to protect both parties' interests while providing a clear framework for the marketing and sales relationship, including specific provisions for digital marketing, data protection, and consumer protection compliance.
Create a bespoke document in minutes, or upload and review your own.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Get your first 2 documents free
Your data doesn't train Genie's AI
You keep IP ownership of your information
Key Requirements PROMPT example:
Marketing Sales Agreement
"I need a Marketing Sales Agreement for my tech company to engage a digital marketing agency to promote our SaaS products across Canada, with specific provisions for social media marketing and data privacy compliance, starting January 2025."
Your data doesn't train Genie's AI
You keep IP ownership of your information
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
OR
1. Parties: Identification of the contracting parties, including full legal names and addresses
2. Background: Context of the agreement, including the business relationship and general purpose
3. Definitions: Key terms used throughout the agreement
4. Appointment and Scope: Terms of appointment and scope of marketing and sales services
5. Territory and Exclusivity: Geographic area covered and any exclusivity rights
6. Marketing Obligations: Specific marketing duties, responsibilities, and deliverables
7. Sales Targets: Required sales volumes, quotas, or performance metrics
8. Commission Structure: Compensation details, commission rates, and payment terms
9. Compliance Requirements: Marketing and advertising compliance obligations, including regulatory requirements
10. Intellectual Property: Usage rights and restrictions for trademarks, logos, and marketing materials
11. Confidentiality: Protection of confidential information and trade secrets
12. Term and Termination: Duration of agreement and termination provisions
13. General Provisions: Standard legal clauses including governing law, notices, and amendments
1. Training and Support: Details of training and support provided by principal to marketing partner - include when significant training is required
2. Digital Marketing Provisions: Specific rules for online marketing and social media - include for digital-focused campaigns
3. International Marketing: Specific provisions for cross-border marketing activities - include for international scope
4. Sub-contractors: Rights and restrictions regarding use of sub-contractors - include if sub-contracting is permitted
5. Data Protection: Detailed privacy and data protection obligations - include when handling significant personal data
6. Non-Compete: Restrictions on competing activities - include when protecting market position
7. Marketing Budget: Budget allocation and management provisions - include when principal provides marketing budget
8. Minimum Performance Requirements: Detailed performance criteria - include when specific metrics are crucial
1. Schedule A - Commission Rates: Detailed breakdown of commission structures and calculations
2. Schedule B - Marketing Territory: Detailed description or maps of authorized marketing territories
3. Schedule C - Approved Marketing Materials: List of pre-approved marketing materials and templates
4. Schedule D - Sales Targets: Specific sales targets and measurement criteria
5. Schedule E - Brand Guidelines: Detailed brand usage requirements and restrictions
6. Appendix 1 - Reporting Templates: Standard forms for sales and marketing activity reporting
7. Appendix 2 - Compliance Checklist: Marketing compliance requirements and verification checklist
8. Appendix 3 - Product Information: Detailed product information and pricing structures
Authors
Relevant legal definitions
Clauses
Relevant Industries
Retail
E-commerce
Technology
Consumer Goods
Professional Services
Manufacturing
Healthcare
Financial Services
Entertainment
Telecommunications
Real Estate
Education
Hospitality
Automotive
Relevant Teams
Legal
Marketing
Sales
Business Development
Compliance
Commercial Operations
Finance
Brand Management
Partner Relations
Contract Administration
Relevant Roles
Chief Marketing Officer
Sales Director
Marketing Manager
Business Development Manager
Contract Manager
Legal Counsel
Compliance Officer
Marketing Director
Sales Operations Manager
Brand Manager
Channel Partner Manager
Commercial Director
Marketing Agency Director
Business Development Director
Chief Commercial Officer
Find the exact document you need
Digital Advertising Contract
A Canadian-law governed agreement for digital advertising services, establishing terms between advertising providers and clients while ensuring compliance with Canadian privacy and advertising regulations.
find out more
Marketing Representation Agreement
A Canadian-law governed agreement establishing terms for marketing representation services, including territorial rights, compensation, and compliance requirements.
find out more
Marketing Manager Contract
A comprehensive employment agreement for Marketing Manager positions in Canada, ensuring compliance with federal and provincial employment standards while defining marketing-specific responsibilities and obligations.
find out more
Freelance Marketing Contract
A Canadian-law governed contract establishing terms between a client and freelance marketing professional, covering services, payments, and compliance requirements.
find out more
Freelance Digital Marketing Contract
A Canadian-law governed contract establishing terms and conditions for freelance digital marketing services, including scope, deliverables, and compliance requirements.
find out more
Sales And Marketing Contract
A comprehensive Canadian Sales and Marketing Contract governing the provision of sales and marketing services, ensuring compliance with federal and provincial regulations.
find out more
Joint Promotion Agreement
A Canadian-law governed agreement establishing terms for collaborative promotional activities between two or more parties, including campaign execution, brand usage, and regulatory compliance.
find out more
Digital Advertising Agreement
Canadian-law governed agreement for digital advertising services, covering campaign management, performance metrics, and compliance requirements.
find out more
Brand Promotion Agreement
A Canadian-law governed agreement establishing terms for brand promotion activities, including promotional rights, usage guidelines, and compliance requirements.
find out more
Advertising Sales Contract
A Canadian-law governed agreement establishing terms for advertising sales and services, including campaign specifications, payments, and regulatory compliance.
find out more
Marketing Sales Agreement
A Canadian-law governed agreement establishing marketing and sales service terms between a company and its marketing partner, ensuring compliance with federal and provincial regulations.
find out more
Marketing Referral Agreement
A Canadian-law governed agreement establishing terms and conditions for business referral arrangements, including compensation and compliance requirements.
find out more
Cross Marketing Agreement
A Canadian-law governed agreement establishing terms for collaborative marketing activities between two or more parties, including brand usage, cost sharing, and regulatory compliance.
find out more
Marketing Rights Agreement
A Canadian law agreement governing the grant of marketing rights between parties, including terms for brand promotion, territorial rights, and regulatory compliance.
find out more
Marketing Commission Agreement
A Canadian-law governed agreement establishing commission-based marketing arrangements between a company and its marketing representatives.
find out more