1. Parties: Identification of the franchisor and franchisee, including full legal names and registered addresses
2. Background: Brief description of the franchise business, its history, and the purpose of the agreement
3. Definitions: Detailed definitions of key terms used throughout the agreement
4. Grant of Franchise: Specific rights being granted, including territory, exclusivity, and term of the franchise
5. Intellectual Property Rights: Details of trademarks, patents, copyright and other IP rights licensed to the franchisee
6. Initial Fees and Ongoing Payments: Franchise fees, royalties, marketing contributions and payment terms
7. Franchisor Obligations: Detailed responsibilities of the franchisor including training, support, and ongoing assistance
8. Franchisee Obligations: Comprehensive list of franchisee's duties, compliance requirements, and operational standards
9. Operations Manual: Reference to and incorporation of the operations manual and compliance requirements
10. Training Requirements: Initial and ongoing training obligations and standards
11. Marketing and Advertising: Marketing requirements, restrictions, and cooperative advertising programs
12. Records and Reporting: Requirements for financial records, reporting obligations, and audit rights
13. Quality Control: Standards, inspections, and compliance requirements
14. Confidentiality: Protection of confidential information and trade secrets
15. Non-Competition: Restrictions during and after the agreement term
16. Term and Renewal: Duration of agreement and conditions for renewal
17. Termination: Grounds for termination, procedures, and consequences
18. Post-Termination Obligations: Duties and restrictions after agreement ends
19. Governing Law and Dispute Resolution: Choice of UAE law and dispute resolution mechanisms
20. General Provisions: Standard clauses including force majeure, notices, and amendments
